Taiwan Mobile Co (台灣大哥大) yesterday said it has invested US$20 million in series E round of funding for Vietnam’s biggest e-commerce company, Tiki Corp, as it seeks to gain a foothold in rapidly growing greater Southeast Asian (GSEA) markets.
The strategic investment is Taiwan Mobile’s first in Vietnam and would help the company and its e-commerce subsidiary, Momo.com Inc (富邦媒體), explore potential partners and new growth opportunities beyond its home market, the nation’s second-biggest telecom operator said.
“The strategic cooperation with Tiki is the company’s first investment in Vietnam. It also marks the company’s first strategic and meaningful step to make inroads into the country and GSEA markets,” Taiwan Mobile president Jamie Lin (林之晨) said in a statement.
Taiwan Mobile considers GSEA markets as one of its 5G development targets and would continue to seek new strategic partnerships in the area, including e-commerce, logistics, broadband and 5G-related applications, with the goal of becoming a major telecom and technology services provider in the region, the statement said.
Ho Chi Minh City-based Tiki started out as an online bookstore and has since developed into an e-commerce operator selling a wide range of goods, it said.
The transaction would help Momo.com tap into the rapidly growing e-commerce market in Vietnam and allow it to leverage Tiki’s local strength in terms of market position, warehouses and logistic systems. The companies expect to create synergies in expanding sales and logistics, the statement said.
From last year to 2025, the e-commerce market in Vietnam is expected to post an annual compound growth rate of 34 percent to reach US$29 billion, Taiwan Mobile said, citing a joint report by Google, Temasek Holdings Pte and Bain & Co.
Momo.com, which contributed more than 50 percent to Taiwan Mobile’s revenue, has been cautious about its overseas expansion. It operates a TV sales unit in Thailand.
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