Britain's Royal Mail released a first-ever series of stamps featuring The Beatles earlier this month, and immediately forecast they would break global records for sales of a single issue.
Demand for the stamps, particularly from Japan, the US and Canada, has already put the six-stamp issue on target to become Royal Mail's biggest seller apart from collections related to occasions like royal weddings.
"Judging by the unprecedented response we have already received from collectors and the public, The Beatles is on course to be the best selling issue internationally," said the Royal Mail's Julietta Edgar.
PHOTO: EPA
"We chose to celebrate a band as exceptional as The Beatles because of their contribution to the world — and that popularity has been demonstrated by the interest this stamp issue has received across the globe," she added.
The new stamps — which have already smashed a record set by Queen Elizabeth II's 80th birthday issue last year — feature iconic Beatles album covers including Sgt Pepper's Lonely Hearts Club Band, Abbey Road and Revolver.
In Canada, for example, demand is so strong that Canada Post is offering the stamps for sale through its own branches — the first time another country's postal service has done this with a Royal Mail issue. (AFP)
英國皇家郵政本月初首次發行披頭四系列郵票,預計打破全球首刷銷售紀錄。
特別來自日本、美國和加拿大對郵票的需求量,讓這一套六張的郵票可望成為皇家郵政在皇室婚禮系列外,銷售量最高的郵票。
任職於皇家郵政的茱麗葉塔.愛德格表示︰「從我們收到來自收藏家和社會大眾的空前迴響看來,披頭四將成為全球銷售量最佳的紀念郵票。」
她補充︰「我們選擇紀念披頭四如此卓越的樂團,是因為他們對世界的貢獻,以及從全球郵迷詢問這組郵票所展現的歡迎度。」
這組新郵票已打破去年女王伊莉莎白二世八十歲生日紀念郵票所創下的紀錄,上頭的圖案是樂團界的代表—披頭四的專輯封面,包括「比伯軍曹寂寞芳心俱樂部」、「艾比路」和「左輪手槍」。
以加拿大為例,需求量大到加國郵政局得透過代辦處販售郵票,皇家郵政發行的郵票首次讓他國郵政體系有如此破天荒之舉。(法新社╱翻譯︰鄭湘儀)
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