“Laughter is timeless, imagination has no age and dreams are forever,” are famous words once said by Walt Disney. They are fitting, coming from someone who founded what would become one of the world’s largest and most influential entertainment companies.
In 1923, Walt Disney was working as a cartoonist in Kansas City, Missouri. He created a short film called Alice’s Wonderland, which featured a live-action girl interacting with animated characters. However, he faced financial difficulties and decided to move to Hollywood, California, to pursue new opportunities.
While in Hollywood, he sold Alice’s Wonderland and signed a contract to make six more such films, which were made into the series called Alice Comedies. In October of that same year, Walt Disney and his brother Roy formed the Disney Brothers Cartoon Studio, which was later renamed the Walt Disney Company, to produce the series. After making his Alice Comedies for four years, Walt Disney decided to move on and introduced a new character named Oswald the Lucky Rabbit, which quickly gained popularity.
Photo courtesy of Shutterstock I 照片：Shutterstock 提供
However, in 1928, Walt Disney lost the rights to Oswald due to a contractual dispute. This setback prompted him to create a new character, Mickey Mouse, who made his debut in the short film Steamboat Willie in the same year.
The immense popularity of Mickey Mouse gave Disney the confidence to produce full-length feature films, leading to the release of Snow White and the Seven Dwarfs in 1937. Since then, the Walt Disney Company has consistently delivered numerous acclaimed movies, establishing itself as an entertainment powerhouse.
In its modern iteration, the company has expanded its influence by opening theme parks worldwide, which attract an average of 58 million visitors annually. Additionally, it owns and operates ESPN, Marvel Studios, Pixar and much more. This extensive portfolio showcases the enduring magic of the company’s movies and staying power in global culture.
Photo courtesy of Shutterstock I 照片：Shutterstock 提供
「歡笑聲不會停，想像力不會老，夢想永不停歇」是華特‧迪士尼曾說過的名言。這些話很適切，因為是由一名創立了後來成為世界最大且最具影響力之娛樂公司的創辦人所說的。
1923年，華特‧迪士尼在密蘇里州坎薩斯城當卡通畫家。他創造了一部名為《愛麗絲夢遊仙境》的短片，其特色是由一名實景真人拍攝的女孩與動畫角色互動。然而，他面臨財務困難，決定要搬到加州好萊塢追求新的機會。
在好萊塢時，他賣出了《愛麗絲夢遊仙境》，並簽了合約要再製作六部這樣的影片，這些影片後來被製作成名為《愛麗絲喜劇》的系列。同年十月，為了製作這個系列，華特‧迪士尼和哥哥羅伊創立了迪士尼兄弟卡通製片廠，其後來被重新命名為華特迪士尼公司。在製作《愛麗絲喜劇》四年後，華特‧迪士尼決定要繼續向前，並推出了新的角色，名為幸運兔奧斯華，這個角色很快就人氣暴漲。
Photo courtesy of Shutterstock I 照片：Shutterstock 提供
然而，1928年時，由於合約上的糾紛，華特‧迪士尼失去了奧斯華的版權。這個挫折促使他創造出新的角色：米老鼠，他在同年推出的短片《汽船威利號》中首次亮相。
米老鼠廣大的人氣讓迪士尼有了製作標準長度的劇情長片的信心，這促成了1937年上映的《白雪公主》。自那時起，華特迪士尼公司不斷推出多部備受讚譽的電影，替自己奠定了娛樂強權的名聲。
現今的華特迪士尼公司透過在世界各地開設主題樂園來拓展其影響力，這些遊樂園平均每年吸引五千八百萬名遊客。此外，該公司也擁有並經營ESPN、漫威工作室及皮克斯動畫工作室等等。這樣豐富的履歷顯示了該公司電影恆久的魔力以及在全球文化中的持久力。
What Did You Learn?
1.Why did Walt Disney decide to establish a company with his brother?
2.When was Disney’s first feature film released?
參考答案
1. To produce the series Alice Comedies.
2. In 1937.
Words in Use
1.fitting [ `fItIG ] a. 合適的，相稱的
The romantic gondola ride was a fitting end to our trip to Venice.
搭乘浪漫的貢多拉船很適合作為我們威尼斯之旅的完美句點。
2. influential [ InflU`EnSJl ] a. 有影響力的
The media plays an influential role in society.
媒體在社會上扮演一種具有影響力的角色。
3. entertainment [ EntK`tenmJnt ] n. 娛樂
Natalie is a rising star in the entertainment world.
娜塔麗在演藝圈急速竄紅。
4. financial [ fZI`nAnSJl ] a. 財務的；金融的
The manager came up with a way to solve the company’s financial problems.
經理想出一個解決公司財務問題的辦法。
5. dispute [ dI`spyut ] n. 糾紛，爭執
I was in dispute with my roommate over money.
我跟室友因金錢起了衝突。
Practical Phrases
1. interact with... 與……互動
interact [ IntK`Akt ] vi. 互動，交流
The new student doesn’t interact with his classmates very much.
那名新來的學生與他的同學沒什麼互動。
2. gain (in) popularity 愈來愈受到歡迎
popularity [ papyJ`lArJtI ] n. 受歡迎；人氣
Products made from recycled materials have been gaining popularity.
用回收材料製成的商品已愈來愈受歡迎。
3. prompt sb to V 促使某人做……
A recent study prompted thousands of people to stop using the drug.
最近的一項研究促使數以千計的人停止使用該藥。
4. establish oneself as...
建立∕確立自己……的名聲∕地位等
Tony has established himself as one of the greatest photographers of our time.
東尼為自己樹立當今最優秀攝影師的地位。
5. an average of + 數字 平均……（數目）
Car accidents kill an average of 10,000 people each year in that country.
在那個國家，車禍每年平均奪去一萬人的性命。
聽文章朗讀及講解: https://ivy.pse.is/455bfu
本文出自常春藤解析英語雜誌: www.ivy.com.tw
Many consumers are guilty of filling drawers or closets with old laptops, cellphones, fitness trackers and other electronic devices once they are no longer needed. It’s hard to know where to recycle such items, or it seems costly and inconvenient to do so. The world generates millions of tons of electronic waste — also called e-waste — each year. According to the UN’s most recent estimate, people worldwide produced 62 million metric tons of e-waste in 2022, and only about 22 percent of it was properly recycled. The US’ Environmental Protection Agency estimates that less than a quarter of e-waste is
You’re sitting in class when a classmate asks to borrow a pencil. It seems like a small favor, so you agree without hesitation. The following week, the same classmate asks to share your notes. Later, they request help with a group project. You agree each time — after all, you helped out the first time — but before you know it, it has become automatic. This scenario demonstrates the “foot-in-the-door technique,” a psychological concept that shows how agreeing to small, acceptable demands makes it easier to accept larger ones later on. The name for this strategy comes from door-to-door
A: The four-day Tomb Sweeping Day long weekend begins Friday and will run until Monday. Are you going to sweep your ancestors’ tombs? B: I did in advance last weekend, so I can go to Kaohsiung to see the musical “The Phantom of the Opera.” A: Wow, is “Phantom” touring Taiwan again? It debuted in 1986, so this year marks the 40th anniversary of the show. B: And it’s not just touring Kaohsiung starting March 31, but also Taipei starting April 21 and Taichung starting May 26. A: “Phantom” is one of the world’s Four Major Musicals. I’ve seen all of them, except “Les
Dos & Don’ts — 想想看，這句話英語該怎麼說？ 1. 我們很早到達電影院。 ˇ We arrived at the theater very early. χ We arrived the theater very early. 註︰arrive 為不及物動詞，後面如果有受詞要用 at 或 in。例如：They arrived in Taipei yesterday.。一般大地方，如國家、省、大城市等前面用 in，凡小地方城鎮、學校等則用 at。 2. 開車半小時以後，我們到達了海灘。 ˇ After half an hour’s drive, we got to the beach. χ After half an hour’s drive, we got the beach. 註︰come, go, get（來、去、到達）某地時，在表示地點的名詞前面應該用 to，如 go to school, go to Taipei, come to Shanghai 等。如果這些動詞後面所跟的是 here, there, home 等副詞，則不用 to。 3. 明天我會回辦公室。 ˇ I will be back in the office tomorrow. χ I will be back to office tomorrow. 註︰to be back 一語裡的 back 是副詞，不是介詞，所以後面要用 at (the market) 或 in (the office)。 假如假期結束，要回學校上課了則可說： ? Kids will be back
RSS