Convenience store operator Lawson Inc has registered trademarks in Taiwan, sparking rumors that the Japanese chain is to enter the local market.
The company on Aug. 30 filed trademarks for the names Lawson and Lawson Station, according to publicly available information from the Ministry of Economic Affairs’ Intellectual Property Office.
The product categories on the application include some of Lawson’s top-selling items for use in the convenience store market.
Photo: Reuters
The discovery has led to speculation online that the popular Japanese chain is to enter the Taiwanese market.
However, some pointed out that it might be a preemptive application to avoid others from co-opting the store’s branding, while others wondered how the company plans to break into an already-saturated market.
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