As part of efforts to stimulate the tourism industry and build Taipei City into a shopper’s paradise, the Taipei City Government will launch a month-long “Taipei Shopping Festival” on Saturday, with more than 2,500 stores offering discounts and prizes.
Stores from the major shopping districts, including the Xinyi business district, the eastern business district, the commercial circle behind Taipei Main Station and Taipei City Mall, will offer discounts of up to 50 percent, Economic Development Department Commissioner Sherman Chen (陳雄文) told a press conference at Taipei City Hall yesterday.
The festival has been divided into four themes, each lasting 10 days. “Luxurious Brands and Fashion Week” will be held from Saturday to Sept. 9; “Living and Creativity Week” will be held from Sept. 10 to Sept. 20; while Sept. 21 to Oct. 1 will be “3C Gadgets Week” and Oct. 2 to Oct. 12 will be “Wedding Week.”
Consumers who spend more than NT$575 at a participating store will be eligible for a weekly luck draw by registering their receipt number on the festival’s Web site.
People who spend more than NT$575 at any store during the last week of the promotion — even those not participating in the festival — will be eligible join the grand lucky draw for big prizes such as cars, TV and vouchers.
The city expects the festival to bring in 500,000 shoppers and create NT$2 billion (US$63 million) in business, Chen said.
More information on the festival can be found on its Web site at shopintaipei.com.
ADDITIONAL REPORTING BY CNA
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