A handful of noteworthy books have been published in recent years that attempt to weigh the impact of the world’s intoxication with “made in China” products. Financial Times reporter Alexandra Harney’s The China Price, an expose of the human cost associated with China’s competitive advantage, readily comes to mind. More recently, Paul Midler, who for years worked as a consultant and go-between for American importers who descended upon China like sailors to a siren, explores another aspect of the ambiguous relationship — the corporate machinations.
This isn’t to say that Midler’s book, Poorly Made in China, doesn’t have a human element to it. Quite the contrary. Its pages are filled with individuals who truly come to life as they make their first excited steps in China, are courted, get deceived, become disillusioned and, quite often, resignedly do whatever it takes to keep their businesses running. The entire book is human theater, a well-paced and entertaining tale of egos hurt and ridiculous retribution, such as when the author, who perhaps had dug a little too deep, suddenly found it impossible to get a ride back home from the factory.
Despite the many cunning factory chiefs and wide-eyed foreign importers who form the dramatis personae in this book, Poorly Made in China has surprisingly little to say about the fate of the Chinese workers who have made it possible for China’s giant wheel to start turning. We witness a brief, and ultimately pointless, public demonstration, and a handful of workers make the odd appearance, but the focus clearly isn’t on them. Rather, what Midler exposes is the mechanism by which Chinese manufacturers have succeeded in drawing in foreign importers and, equally important, how they made it almost impossible to leave.
In this game, China has many elements playing in its favor. It has a mythical power of attraction, it knows how to unfurl the red carpet to make foreign investors feel like a million dollars, and, a major advantage over its would-be competitors, such as India and Vietnam, it has the infrastructure and adaptability to make manufacturing on a massive scale possible.
Midler’s case studies show us the anatomy of the rise and fall of importers’ relationships with Chinese manufacturers. In the early courting phase, Chinese manufacturers are the epitome of deference and show an incomprehensible (to foreigners) willingness to produce at almost zero-profit, which for obvious reasons proves irresistible to prospective importers. As the relationship matures and the importer becomes over-reliant on the manufacturer, however, small things start happening. Corners are cut. Ingredients are changed without notice. Bottles aren’t properly filled, or the plastic becomes of lesser quality. Shampoo turns into Jell-O.
Guerrilla-like, the manufacturer sallies forth and retreats, making a profit by finding ways to cut on manufacturing costs, oftentimes at the risk of compromising the health of customers (at one point, Midler writes that he’d seen so much to worry about in the skin care products he was monitoring that he stopped using body wash and shampoo altogether). Worryingly, we learn the testing that would ensure product safety is often too costly and is passed on like a hot potato from the manufacturer to the importer, the retailer and, ultimately, to the consumer. On many occasions, the testing is simply not done. Equally disturbing is the fact that manufacturers often keep the list of ingredients secret, even from their clients.
Though Chinese manufacturers that succeed in bringing in foreign investment are celebrated and will sometimes score political points with Beijing, their involvement with importers also presents other lucrative, if not entirely kosher, opportunities. A recurrent one is counterfeiting: stealing an idea, replicating it — the Chinese are past masters at this art — and repackaging it while selling it for a fraction of the price charged for the real product. Another strategy, we learn, is to produce more than what is ordered by an importer and then to approach the retailer directly and offer the same item for less than the importer would ordinarily charge — in other words, bypassing the middleman.
Midler’s worries about the possibility of collusion among Chinese manufacturers and its impact on prices and quality are well founded. Over the years, Chinese manufacturers have formed tightly knit networks of sub-suppliers involving producers of raw materials all the way to makers of end products. Most company chiefs know each other, are part of the same family or went to the same business schools. Consequently, disillusioned importers who, after being burned once too often, threaten to shift manufacturing to the competition have a major handicap, while leaving the country altogether is out of the question, given the months that it takes to consolidate a business relationship. The possibility of collusion, and the weak government regulations and corruption that facilitate the process, also put foreign manufacturers operating in China — such as Taiwanese — at a clear disadvantage, as they are not part of that network and will therefore be charged more for raw materials and components.
Relationships are at their best when operations are small and at their inception. Once a manufacturer has gained what it sought and mired its client in Chinese quicksand, the quality of its product and its willingness to clean up its act drops, often dramatically. Despite this, as Midler shows us, importers will often show unnatural patience and a willingness to look the other way. For many, they’ve gotten in so deep that pulling out would mean corporate suicide. In fact, the book has its share of promising partnerships that, in the end, brought American companies asunder. So the silly dance continues, and consumers are the real losers. Toys, pet food, baby cribs, toothpaste — the potential health hazards are the cost of our frenzied venture into China when neither we, nor the awakening giant, were ready for, or understood, the implications of what we were doing when we opened the gate and jumped in.
Poorly Made in China is an important, timely and thoroughly entertaining read that, inter alia, provides a warning about our future engagements with China in other fields, where we can expect it to act with equal selfishness and to treat its interlocutors as mere means to an end. The cost of that will likely make bad cheap shampoo but a trifle.
I have to say I am more excited than usual at the outset of this trip. The journey starts by taking the train from Kaohsiung to Taitung County’s Guanshan Township (關山) on the Puyuma express. This much-improved service only takes a little over two hours, cut down from more than three hours in the past. The plan is to replicate a bike ride I did in 2008 from Taitung to Kaohsiung on the Southern Cross-Island Highway. Traveling with a touring bike and self-supported, I have everything I need to survive for the three days: camping gear, food, warm clothes and
Depending on who you talk to, beach cleanups are valuable opportunities to build environmental awareness, or well-intentioned yet Sisyphean attempts to reduce ocean pollution. There are also cynics who dismiss such events as nothing better than backdrops against which virtue-signaling millennials can take selfies. Ryan Hevern is in no doubt where he stands. “We can’t clean it all up, and there’ll be trash there again tomorrow. We know that, we aren’t naive. But if we can help people become more mindful, so they make minor adjustments to their everyday routine, we’ll have a more positive impact on the planet,” he says.
A weekend getaway where you can escape the summer heat, commune with nature among trees that sprouted before the time of Christ or enjoy landscaped gardens and comfortable accommodations is within easy reach of northern Taiwan. Experience a traditional garden with Chinese and Japanese influences, birdwatching, ecological tours of old-growth cypress forest and one of Chiang Kai-shek’s (蔣介石) namesake villas set among orchards with a beautiful view of the Lanyang River (蘭陽溪) valley, all in the Makauy Ecological Park (馬告生態園區). The Northern Cross-Island Highway connects Taoyuan and Yilan counties, passing through misty conifer forests as it climbs over the Snow Mountain
May 16 to May 22 Lin Wen-cha (林文察) and his “Taiwanese braves” (台灣勇) arrived in Fujian Province’s Jianyang District (建陽) on May 19, 1859, eager for their first action outside of Taiwan. The target was local bandit Guo Wanzong (郭萬淙), one of several ruffians who had taken advantage of ongoing Taiping Rebellion to establish strongholds in the area. A strongman leader of the notable Wufeng Lin Family (霧峰林家), Lin had impressed Qing Dynasty rulers five years earlier by helping expel the remnants of Small Knife Society (小刀會) rebels from Keelung. Lin’s forces routed Guo’s gang in just 11 days, earning a formal