A tourism commercial featuring trips to New Taipei City’s Sansia (三峽) and Yingge (鶯歌) districts was among the winners at the Travel Weekly Magellan Awards, the Tourism Bureau said yesterday.
The commercial, titled “Taiwan — The Perfect Solo Travel Destination for Culture & Small Towns,” was produced by the Tourism Bureau and the Los Angeles-based Black Buddha Media Group.
The Magellan Awards on Monday last week announced that the ad had won the gold medal in the Asia-Overall Destinations-Culture Arts category.
Prior to this year’s win, its tourism commercials had won silvers at the Magellan Awards in the Eco-Friendly Green Destination category last year and the Asia’s Adventure Destination category in 2018, the bureau said.
Brad Shih (施照輝), director of the Tourism Bureau’s Los Angeles office, said that the tourism market in the US is changing amid the COVID-19 pandemic.
Small tour groups and social distancing guidelines would become the “new normal” in the travel industry, Shih said.
The commercial, which was produced last year, targeted “millennials” and “generation Z,” the demographics succeeding millennials and preceding “generation alpha,” he said.
It highlighted safety for women traveling in Taiwan alone, as well as the diversity of Taiwanese culture, depicting a woman visiting Yingge and Sanxia, which are known for their ceramics and historic sites respectively, he said.
Taipei Economic and Cultural Office in Los Angeles Director General Louis Huang (黃敏境) said that Taiwan is a free and democratic country, with people of different ethnic groups, genders, sexual orientations and faiths enjoying equal rights.
The nation was the first in Asia to legalize same-sex marriage, showing that equality, as well as other advanced values, can take roots in a society in East Asia, Huang said, adding that Taiwan is an eco-friendly and safe destination for women, transit passengers and solo travelers.
Tourism Bureau Director General Chang Shi-chung (張錫聰) said that people around the world are eagerly waiting for borders to reopen so that they can freely travel again.
“We would continue to make all the required preparations for the arrival of international travelers,” Chang said. “We know that Taiwan would be one of the top destinations for international travelers given the nation’s success in containing the spread of the pandemic.”
TOO CLOSE FOR COMFORT: A US Air Force KC-135 tanker came less than 1,000 feet of an EVA plane and was warned off by a Taipei air traffic controller, a report said A US aerial refueling aircraft came very close to an EVA Airways jet in the airspace over southern Taiwan, a military aviation news Web site said. A report published by Alert 5 on Tuesday said that automatic dependent surveillance–broadcast (ADS-B) data captured by planfinder.net on Wednesday last week showed a US Air Force KC-135 tanker “coming less than 1,000 feet [305m] vertically with EVA Air flight BR225 as both aircraft crossed path south of Taiwan” that morning. The report included an audio recording of a female controller from the Taipei air traffic control center telling the unidentified aircraft that it was
A US aircraft carrier group led by the USS Theodore Roosevelt has entered the South China Sea to promote “freedom of the seas,” the US military said yesterday, as tensions between China and Taiwan raise concerns in Washington. US Indo-Pacific Command said in a statement that the strike group entered the South China Sea on Saturday, the same day Taiwan reported a large incursion of Chinese bombers and fighter jets into its air defense identification zone near the Pratas Islands (Dongsha Islands, 東沙群島). The US military said the carrier strike group was in the South China Sea, a large part of which
STRATEGIC MISTAKE: Beijing’s deployment of aircraft near Taiwan proves the ‘China threat theory’ that sees it attempting to destabilize the region, an analyst said China on Saturday and yesterday sent a record number of military aircraft into the nation’s air defense identification zone (ADIZ), in what analysts said was an attempt to flex its military might for US President Joe Biden. Thirteen Chinese warplanes flew into Taiwan’s southwestern ADIZ on Saturday and 15 entered yesterday, the highest number observed in a single day this year, the Ministry of National Defense said. On Saturday, eight Xian H-6K bombers, four Shenyang J-16 fighters and a Y-8 anti-submarine aircraft, entered the ADIZ, while yesterday there were two Y-8s, two Su-30s, four J-16s, six J-10 fighters and a Y-8 reconnaissance
DISPOSING MYTHS: A new constitution would better reflect reality, as the current one was drafted ‘in and for China,’ without the consent of Taiwanese, advocates said Independence advocates yesterday launched the Taiwan New Constitution Alliance to promote drafting a new, localized constitution. “This is a historic moment for Taiwan. Drafting a new constitution is the most important task Taiwanese face,” veteran independence advocate Koo Kwang-ming (辜寬敏) said at the inaugural event in Taipei. “Although the Democratic Progressive Party is in power, its authority is based on the Republic of China [ROC] Constitution, which has no connection to Taiwan,” said the 95-year-old Koo, a former presidential adviser. “The historic task of drafting a new constitution depends on efforts by all Taiwanese,” Koo said. “A constitution for a sovereign, independent Taiwan