OpenAI, the start-up behind ChatGPT, on Thursday said that it is developing an upgrade to its viral chatbot that users can customize as it works to address concerns about bias in artificial intelligence (AI).
The San Francisco-based start-up, which Microsoft Corp has funded and used to power its latest technology, said it has worked to mitigate political and other biases, but also wanted to accommodate more diverse views.
“This will mean allowing system outputs that other people [ourselves included] may strongly disagree with,” it said in a blog post, offering customization as a way forward.
Photo: Reuters
Still, there will “always be some bounds on system behavior,” it said.
ChatGPT, released in November last year, has sparked frenzied interest in the technology behind it called generative AI, which is used to produce answers mimicking human speech that have dazzled people.
The news from the start-up comes in the same week that some media firms have said that answers from Microsoft’s new Bing search engine, powered by OpenAI, are potentially dangerous and that the technology might not be ready for prime time.
How technology companies set guardrails for this nascent technology is a key focus area for companies in the generative AI space with which they are still wrestling.
Microsoft on Wednesday said that user feedback was helping it to improve Bing before a wider rollout, learning for instance that its AI chatbot can be “provoked” to give responses that the company did not intend.
OpenAI said in the blog post that ChatGPT’s answers are first trained on large text datasets available on the Internet.
As a second step, humans review a smaller dataset, and are given guidelines for what to do in different situations, it said.
For example, in the case that a user requests content that is adult, violent or contains hate speech, the human reviewer should direct ChatGPT to answer with something like: “I can’t answer that,” the company said in an excerpt of its guidelines for the software.
If asked about a controversial topic, the reviewers should allow ChatGPT to answer the question, but offer to describe viewpoints of people and movements, instead of trying to “take the correct viewpoint on these complex topics,” the company said.
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