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Tue, Aug 07, 2007 - Page 10 News List

Chrysler names new chairman, CEO

MAN BEHIND THE WHEEL Cerberus, the new owner of the US automaker, hopes that the former boss of The Home Depot will use his experience turn the company around


Chrysler's new private owners say they have picked Bob Nardelli, the former boss of the home improvement store chain Home Depot, to head the No. 3 US automaker in its effort to return to financial health.

The board of the reorganized Chrysler LLC elected Nardelli as chairman and chief executive, the company said in a news release on Sunday night.

Nardelli, who became chief executive of The Home Depot Inc in 2000, resigned abruptly in January after criticism over his pay and the company's slumping share price.

"Chrysler has many deeply talented and dedicated people and I am confident that together we can continue the momentum of Chrysler's recovery," Nardelli said in the statement.

Former Chrysler executive Wolfgang Bernhard, a senior adviser to Cerberus, had been widely expected to be named chairman. He was offered a position with the company but elected not to accept it.

Tom LaSorda, Chrysler's chief executive since Jan. 1 last year, was named vice chairman and president of Chrysler, reporting to Nardelli. LaSorda, who took over the top job when Dieter Zetsche returned to Germany to head up DaimlerChrysler AG, had been expected to remain in that position once Cerberus took over.

On Friday, DaimlerChrysler transferred an 80.1 percent stake in Chrysler to New York-based Cerberus Capital Management LP, one of the world's largest private equity companies, in a US$7.4 billion deal. The German automaker, which is to be renamed Daimler AG, retained a 19.9 percent interest in Chrysler.

Cerberus chairman John Snow previously had said Cerberus planned to keep Chrysler's management team in place and give it the freedom to implement its restructuring plan, which currently calls for shedding 13,000 hourly and salaried jobs in the US and Canada by 2009.

"Bob has a proven track record of success and an unwavering focus on performance, and brings deep operational experience and a broad industry background to Chrysler," LaSorda said in the statement. "His background in operations will provide valuable knowledge as we continue Chrysler's turnaround."

Nardelli's wide-ranging business experience and the fact that he happened to be available led Cerberus officials to snap him up, a person with knowledge of the move said. The person spoke on the condition of anonymity because the announcement had not yet been made.

United Auto Workers leaders were consulted on Nardelli's selection and gave their approval, the person said.

Nardelli helped increase revenue and profits at Home Depot and raise the number of stores the company operates. But the public discussion about his pay and the company's stock price became a distraction.

His compensation at Chrysler will be based solely on the success of bringing the automaker back to financial health, the person said.

Besides Nardelli and LaSorda, the 11-member Chrysler board now includes representatives from Cerberus and DaimlerChrysler, as well as independent directors.

Chrysler's chief operating officer, Eric Ridenour, decided to leave the automaker after 23 years, Chrysler said.

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