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Fri, Aug 20, 2004 - Page 12 News List

Geographic ignorance costs Microsoft

OOPS The company's senior geopolitical strategist said mistakes made accidentally have had huge repercussions, both politically and on the bottom line

THE GUARDIAN , GLASGOW, SCOTLAND

"They were chastised and corrected," he said.

Edwards said it was better to be honest and open about these mistakes. It was all part of rebuilding that vital trust in the product.

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