Former National Communications Commission (NCC) chairperson Bonnie Peng (彭芸) published a book yesterday in which she described the nation’s regulator of broadcast media as an institution that has the “sticks,” but lacks the “carrots.”
NCC and Digital Convergence: A Brief Introduction to the Digital Convergence Policy [NCC與數位匯流—匯流政策芻議] was written after she stepped down in August last year.
Many of the chapters in the book focus on important issues facing the telecommunications industry, including the development of bandwidth, the management of radio frequencies, digital services and the digital gap. A specific chapter in the book is also dedicated to the necessity of having an independent establishment like the NCC and the challenges facing the agency.
“Those of you who want to read about how the commission ruled on the Want Want Group’s acquisition of the China Times Group in 2009 and Next TV’s application for a license should read my next book,” Peng said at a book launch party.
Peng used her carrot-and-stick analogy to describe different functions served by the NCC and -Government Information Office (GIO). She said the GIO has funds, or “carrots,” to subsidize programs and give out awards. The NCC holds “sticks” to punish the media.
“When Japan, South Korea and Singapore have made tremendous progress in digital convergence, Taiwan is focusing on punishment for inappropriate contents,” she said, adding that the problems of the NCC should be addressed.