Chinese Nationalist Party (KMT) Chairman Lien Chan's (連戰) TV spots for his presidential bid will focus on his love for Taiwan, party spokesman Justin Chou (周守訓) said.
The advertisements will feature the nation's prominent scenic spots.
"By bringing these prominent local sites into view with Lien, we want to highlight Lien's connection with people, his care and love for them, and his determination to develop Taiwan," Chou said.
Running on a joint ticket with People First Party (PFP) Chairman James Soong (宋楚瑜) in next March's presidential election, Lien filmed his first campaign spot on Sunday in his hometown of Tainan.
The piece was filmed at the Eternal Fortress, a popular historic site.
The fortress, located in the Anping district of Tainan, was built in 1876 on the order of Ching dynasty Fujian maritime commissioner, Shen Bao-zhen (沈葆禎) to bolster Tainan's costal defenses against Japanese aggression.
Against the backdrop of the site, Lien said Tainan is a historic city.
"If necessary, I want to take the filming to other parts of Taiwan for retrospection ? to let people know the past, present as well as future prospects of the place," he said.
According to the KMT, choosing Tainan as the first location for Lien's campaign spots "puts an emphasis on the close connection between the people and the land as well as symbolizes that Lien is setting out from his hometown vying for voters' support and recognition."
According to the party's Cultural and Communications Affairs Committee, the TV ad is slated to air on Oct. 25, Retrocession Day. Retrocession Day marks Taiwan's handover to Chinese rule in 1945 after half a century of Japanese occupation.
The committee was tight-lipped other filming locations.