Luxgen Motor Co (納智捷汽車) yesterday unveiled its new URX sports utility vehicle (SUV), saying the model is expected to account for half of its sales next year.
The company had received more than 1,000 pre-orders for the SUV as of Sunday and seeks to raise its sales target to 500 units a month next year, from a minimum of 350 units, Luxgen president Tsay Wen-rong (蔡文榮) told an unveiling ceremony in Taipei.
Sanyi Township (三義), Miaoli-based Luxgen Motor is a subsidiary of Taiwanese automaker and importer Yulon Motor Co (裕隆汽車).
Photo: CNA
The URX, priced at NT$848,000 to NT$1.12 million (US$28,021 to US$37,009) depending on seating capacity, is equipped with augmented-reality display systems and other accessories on par with imported luxury vehicles, Tsay said.
However, buyers would need to pay only NT$798,000 if they take advantage of a government subsidy to replace older cars, he said.
The subsidy program is to end at the end of next year, which would encourage potential buyers to take action, he added.
Regarding the timetable for the launch of fully electric Luxgen vehicles, Tsay urged consumers to be patient.
The company would “wow” people at the Taipei International Auto Show to be held from Saturday next week to Jan. 5, he said, declining to elaborate.
Overall new vehicle sales this year might total 430,000 to 440,000 units after reaching 393,912 units in the first 11 months, Tsay said.
That went against a forecast by Yulon Motor earlier this year that new vehicle sales might weaken to 400,000 to 410,000 units this year, weighed by an economic slowdown and uncertainty.
However, the yearly figure is bound to increase on the back of dealers aggressively promoting new models, Tsay said, adding that an improving economy and rallies on the local bourse would also lend support.
The auto market is expected to hold steady next year, with a positive outlook, Tsay said in his capacity as chairman of the Taiwan Transportation Vehicle Manufacturers’ Association.
The stimulus program is expected to account for 30 percent of vehicle sales next year, he said, adding that the association would try to have the program extended by another five years at the behest of its members.
The association earlier this month helped a bill that aims to lower tariffs on auto component imports clear a legislative committee review. The bill aims to make locally produced vehicles more competitive against imported ones.
Merida Industry Co (美利達) has seen signs of recovery in the US and European markets this year, as customers are gradually depleting their inventories, the bicycle maker told shareholders yesterday. Given robust growth in new orders at its Taiwanese factory, coupled with its subsidiaries’ improving performance, Merida said it remains confident about the bicycle market’s prospects and expects steady growth in its core business this year. CAUTION ON CHINA However, the company must handle the Chinese market with great caution, as sales of road bikes there have declined significantly, affecting its revenue and profitability, Merida said in a statement, adding that it would
RISING: Strong exports, and life insurance companies’ efforts to manage currency risks indicates the NT dollar would eventually pass the 29 level, an expert said The New Taiwan dollar yesterday rallied to its strongest in three years amid inflows to the nation’s stock market and broad-based weakness in the US dollar. Exporter sales of the US currency and a repatriation of funds from local asset managers also played a role, said two traders, who asked not to be identified as they were not authorized to speak publicly. State-owned banks were seen buying the greenback yesterday, but only at a moderate scale, the traders said. The local currency gained 0.77 percent, outperforming almost all of its Asian peers, to close at NT$29.165 per US dollar in Taipei trading yesterday. The
MARKET LEADERSHIP: Investors are flocking to Nvidia, drawn by the company’s long-term fundamntals, dominant position in the AI sector, and pricing and margin power Two years after Nvidia Corp made history by becoming the first chipmaker to achieve a US$1 trillion market capitalization, an even more remarkable milestone is within its grasp: becoming the first company to reach US$4 trillion. After the emergence of China’s DeepSeek (深度求索) sent the stock plunging earlier this year and stoked concerns that outlays on artificial intelligence (AI) infrastructure were set to slow, Nvidia shares have rallied back to a record. The company’s biggest customers remain full steam ahead on spending, much of which is flowing to its computing systems. Microsoft Corp, Meta Platforms Inc, Amazon.com Inc and Alphabet Inc are
UNCERTAINTIES: The world’s biggest chip packager and tester is closely monitoring the US’ tariff policy before making any capacity adjustments, a company official said ASE Technology Holding Inc (日月光投控), the world’s biggest chip packager and tester, yesterday said it is cautiously evaluating new advanced packaging capacity expansion in the US in response to customers’ requests amid uncertainties about the US’ tariff policy. Compared with its semiconductor peers, ASE has been relatively prudent about building new capacity in the US. However, the company is adjusting its global manufacturing footprint expansion after US President Donald Trump announced “reciprocal” tariffs in April, and new import duties targeting semiconductors and other items that are vital to national security. ASE subsidiary Siliconware Precision Industries Co (SPIL, 矽品精密) is participating in Nvidia
RSS