Wed, Oct 28, 2015 - Page 14 News List

Taiwan’s Gogoro makes ‘Forbes’ 100

Staff writer, with CNA

Electric scooter maker Gogoro Inc (睿能創意) has become the only Taiwanese company in Forbes magazine’s list of the world’s top 100 Internet of Things (IoT) start-ups — the concept of connecting household devices to the Internet.

The Taoyuan-based company raised US$150 million, ranking it seventh in the top 100 IoT start-ups, Forbes said in a report on Sunday, citing data compiled by the analytics platform Mattermark.

Gogoro also has the second-highest growth score of 1,123 in the rankings, behind only Santa Monica-based Ring, which manufactures a doorbell with a video camera.

The Mattermark growth score is a measure of how quickly a company is gaining traction at a given point in time. It incorporates the mindshare score (Web traffic, social traction), as well as business growth metrics (such as employee count over time and funding).

Mattermark uses a combination of artificial intelligence and data quality analysis to provide insights into more than 1 million private companies, 470,000 employees and more than 100,000 funding events.

Gogoro, founded by former HTC Corp (宏達電) executives, slashed the prices of its electric scooters by as much as 23 percent on Oct. 1 and unveiled a cheaper model in an attempt to address consumer complaints over its pricing strategy.

The price cuts came only three months after the debut of Gogoro scooters in Taipei, which company cofounder and chief executive Horace Luke (陸學森) described as a “fast response” to both positive and negative feedback from users of online forums, including some who complained that the scooters are too expensive.

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