Fri, Jul 27, 2012 - Page 13 News List

Computer applications expo features bargains

FREE ADMISSION:Consumers can benefit from the show to snap up a cheap Ultrabook, while vendors can benefit by discerning market trends

By George Liao  /  Staff reporter

A model presents Toshiba’s new Satellite U840W Ultrabook, billed as the world’s first wide-screen Ultrabook with a 21:9 cinematic display, in Taipei yesterday.

Photo: George Tsorng, Taipei Times

The Taipei Computer Application Show, to be held from Thursday through Monday the following week, will feature bargains for the newest notebook PCs, computer peripherals, consumer electronics and communications products from first-tier brand vendors.

The show will host 200 exhibitors at 1,300 booths this year, the organizers said in a statement.

“The show is for consumers to look for better prices and promotional deals,” said Reyming Tu (杜瑞敏), deputy executive director of the Taiwan External Trade Development Council (外貿協會).

“It is also a good indicator of what consumers favor in terms of size, design and technology,” said Charles Huang (黃鋆鋇), deputy secretary-general of the Taipei Computer Association (台北市電腦公會).

The organizers said that they had seen some trends in exhibitors’ products. One is having distinctive features to differentiate themselves from competitors. For notebook PCs, examples include the hidden I/O port in Acer Inc’s (宏碁) Aspire S Ultrabook series, the trusted platform module and fingerprint identification system in Fujitsu Ltd’s Lifebook U772 and the 21:9 ultra-wide-screen of Toshiba Corp’s Satellite U840W Ultrabook.

Wi-Fi connectivity is another trend for computer peripherals and consumer electronics products, such as printers and digital cameras, the organizers said.

Shipments of printers and digital cameras with wireless connections have been growing, organizers said.

Wi-Fi-equipped printers accounted for 13 percent of all printer shipments in the market last year and are expected to account for 20 percent this year, they said.

The admission to the six-day show is free and the first 100 visitors on the first two days will receive a gift bag containing multiple valuable items, organizers said.

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