Thanks to a typhoon-less season so far, Madou (麻豆) pomelo production this year rose 20 percent from last year, the Madou Farmers’ Association in Tainan said yesterday.
About 600 tonnes of the fruit have been exported for the first time, to China and Singapore, association official Li Yu-hsien (李育賢) said.
Prices have remained stable despite the higher production volume, he said, attributing it to the association’s marketing strategies.
He said farmers have started to harvest their pomelos in preparation for the high demand during the Mid-Autumn Festival, which falls on Sept. 12 this year.
Buyers should look for the Madou label on the packaging, he said, adding that many vendors often falsely claim that their pomelos are from Madou.
Pomelos produced in the Madou area in the south are considered to be the best quality by many consumers.