Domestically made mobile phones are taking market share from foreign rivals in Taiwan, according to survey results released yesterday.
According to the poll, Inventec Co's (英業達) OKWAP brand handsets had 12.8 percent of the Taiwan market last month. Nokia kept its top spot with 17 percent.
Third was Motorola Inc, while two brands created by domestic manufacturers -- BenQ Corp (明基電通) and DBTEL Inc (大霸電子) -- placed in ninth and 10th, respectively.
Inventec has set a target of securing a 20 percent share in the domestic market, business sources said.
With the emergence of domestic brands in recent years, sales of mobile phones carrying brand names of companies based in Europe and the US have been on the decline. While Nokia and Motorola are still the most popular brands in Taiwan, their combined market share fell to less than 30 percent last month, the survey showed.
Industry sources said price is the key to sales of local brand handsets, which are NT$2,000 to NT$3,000 cheaper than foreign brands.
Mobile phones bearing Japanese and South Korean brand names are also enjoying rising sales in the domestic market, with four of them achieving a combined 30 percent market share last month, business sources said.



