Amid the sea of high-tech wonders at this year’s Computex, something other than technology would be offered to visitors: the opportunity to enjoy delicious pastries and tea.
For the first time, SunnyHills has been invited to participate at Computex, one of the largest computer and technology trade fairs, which is to be held in Taipei from June 4 to 7, giving people a chance to “enjoy Taiwanese pastries,” SunnyHills founder Michael Sheu (許銘仁) said.
Apart from distributing welcome packages filled with pastries to overseas guests, SunnyHills would also provide one free pineapple cake and a cup of tea to everyone who visits its lounge.
Photo: CNA
This mirrors the unique service offered at SunnyHills’ branches, SunnyHills CEO Joe Shih (施宏漳) said.
The company wants to showcase “something other than technology” that Taiwan has to offer by demonstrating great hospitality, Shih said.
Sheu and Shih are no stranger to this kind of occasion, as the duo have had years of experience in the technology industry.
Sheu is the founder of Asian Information Technology Group, which became a part of WPG Holdings in 2009, one year after he established SunnyHills in his hometown in Nantou County with relatives, including his younger brother, a farmer, and his uncle, a pastry chef.
Shih previously worked as a manager at a few technology companies. He was Taiwan country manager for Conexant Systems, Inc before joining SunnyHills in 2012.
When asked if he specifically sought out individuals with backgrounds in technology to run the brand with him, Sheu said it was not intentional, “but the people I know are all tech people.”
Sheu spoke of the technology involved in some of the products, such as the fine, high-pressure cut from a water jet cutter which ensures that the flavor of banana — a fruit that is difficult to process, as its flavor is easily lost when heated — is retained during the cutting process.
Another example is extending the shelf life of the signature pineapple cakes from 15 days to 45 days by adding a layer of aluminum oxide, a material used by some Japanese companies in semiconductor manufacturing, to the new packaging, Sheu said.
The new packaging is also more than 90 percent more efficient in blocking air and moisture compared with the previous packaging, he added.
“I come from the countryside, and I understand the challenges facing Taiwan’s fruit industry... We have so much good fruit, but we often end up with a surplus,” Sheu said.
It is difficult to sell fresh fruit to overseas markets due to storage issues and import regulations, he added.
Processing fresh fruit would allow it to be stored for longer, and can also be turned into various kinds of desserts which could generate high value, he said.
Sheu said he hopes the brand could introduce Taiwanese fruit to overseas markets in the future.
The Ministry of Education (MOE) is to launch a new program to encourage international students to stay in Taiwan and explore job opportunities here after graduation, Deputy Minister of Education Yeh Ping-cheng (葉丙成) said on Friday. The government would provide full scholarships for international students to further their studies for two years in Taiwan, so those who want to pursue a master’s degree can consider applying for the program, he said. The fields included are science, technology, engineering, mathematics, semiconductors and finance, Yeh added. The program, called “Intense 2+2,” would also assist international students who completed the two years of further studies in
Former president Tsai Ing-wen (蔡英文) departed for Europe on Friday night, with planned stops in Lithuania and Denmark. Tsai arrived at Taiwan Taoyuan International Airport on Friday night, but did not speak to reporters before departing. Tsai wrote on social media later that the purpose of the trip was to reaffirm the commitment of Taiwanese to working with democratic allies to promote regional security and stability, upholding freedom and democracy, and defending their homeland. She also expressed hope that through joint efforts, Taiwan and Europe would continue to be partners building up economic resilience on the global stage. The former president was to first
Former president Tsai Ing-wen (蔡英文) on Monday called for greater cooperation between Taiwan, Lithuania and the EU to counter threats to information security, including attacks on undersea cables and other critical infrastructure. In a speech at Vilnius University in the Lithuanian capital, Tsai highlighted recent incidents in which vital undersea cables — essential for cross-border data transmission — were severed in the Taiwan Strait and the Baltic Sea over the past year. Taiwanese authorities suspect Chinese sabotage in the incidents near Taiwan’s waters, while EU leaders have said Russia is the likely culprit behind similar breaches in the Baltic. “Taiwan and our European
The Taipei District Court sentenced babysitters Liu Tsai-hsuan (劉彩萱) and Liu Jou-lin (劉若琳) to life and 18 years in prison respectively today for causing the death of a one-year-old boy in December 2023. The Taipei District Prosecutors’ Office said that Liu Tsai-hsuan was entrusted with the care of a one-year-old boy, nicknamed Kai Kai (剴剴), in August 2023 by the Child Welfare League Foundation. From Sept. 1 to Dec. 23 that year, she and her sister Liu Jou-lin allegedly committed acts of abuse against the boy, who was rushed to the hospital with severe injuries on Dec. 24, 2023, but did not
RSS