Facebook Inc, under fire from regulators and lawmakers over its business practices, is planning to rebrand itself with a new name that focuses on the metaverse, The Verge reported on Tuesday.
The name change is to be announced next week, the Web site reported, citing a source with direct knowledge of the matter.
The move would likely position the flagship app as one of many products under a parent company overseeing brands, such as Instagram and WhatsApp, the report said.
Photo: AFP
Google adopted such a structure when it reorganized into a holding company called Alphabet Inc in 2015.
Facebook chief executive officer Mark Zuckerberg since July has been talking up the metaverse, a digital world where people can move between devices and communicate in a virtual environment.
The firm has invested heavily in virtual reality (VR) and augmented reality (AR), developing hardware such as its Oculus VR headsets, and working on AR glasses and wristband technologies.
The buzz word, first coined in Neal Stephenson’s dystopian 1992 novel Snow Crash, is popular in Silicon Valley and has been referenced by other tech firms, such as Microsoft.
Children’s game Roblox describes itself as a metaverse company. Epic Games’ Fortnite is also considered to be part of the metaverse.
Zuckerberg plans to talk about the name change at the firm’s annual Connect conference on Thursday next week, but it could be unveiled sooner, The Verge said.
The move would come at a time when Facebook is under wide-ranging scrutiny from global lawmakers and regulators over its content moderation practices and harms linked to its platforms, with internal documents leaked by a whistle-blower forming the basis for a US Senate hearing last week.
Separately, Facebook has agreed to pay up to US$14.25 million to settle civil claims by the US government that the social media company discriminated against US workers and breached federal recruitment rules, US officials said on Tuesday.
The two related settlements were announced by the US departments of Justice and Labor and confirmed by Facebook.
The justice department in December last year filed a lawsuit accusing Facebook of giving hiring preferences to temporary workers, including those who hold H-1B visas that let companies temporarily employ foreign workers in certain specialty occupations.
UKRAINE, NVIDIA: The US leader said the subject of Russia’s war had come up ‘very strongly,’ while Jenson Huang was hoping that the conversation was good Chinese President Xi Jinping (習近平) and US President Donald Trump had differing takes following their meeting in Busan, South Korea, yesterday. Xi said that the two sides should complete follow-up work as soon as possible to deliver tangible results that would provide “peace of mind” to China, the US and the rest of the world, while Trump hailed the “great success” of the talks. The two discussed trade, including a deal to reduce tariffs slapped on China for its role in the fentanyl trade, as well as cooperation in ending the war in Ukraine, among other issues, but they did not mention
Japanese Prime Minister Sanae Takaichi yesterday lavished US President Donald Trump with praise and vows of a “golden age” of ties on his visit to Tokyo, before inking a deal with Washington aimed at securing critical minerals. Takaichi — Japan’s first female prime minister — pulled out all the stops for Trump in her opening test on the international stage and even announced that she would nominate him for a Nobel Peace Prize, the White House said. Trump has become increasingly focused on the Nobel since his return to power in January and claims to have ended several conflicts around the world,
REASSURANCE: The US said Taiwan’s interests would not be harmed during the talk and that it remains steadfast in its support for the nation, the foreign minister said US President Donald Trump on Friday said he would bring up Taiwan with Chinese President Xi Jinping (習近平) during a meeting on the sidelines of the APEC Summit in South Korea this week. “I will be talking about Taiwan [with Xi],” Trump told reporters before he departed for his trip to Asia, adding that he had “a lot of respect for Taiwan.” “We have a lot to talk about with President Xi, and he has a lot to talk about with us. I think we’ll have a good meeting,” Trump said. Taiwan has long been a contentious issue between the US and China.
Taiwan’s first African swine fever (ASF) case has been confirmed and would soon be reported to the World Organization for Animal Health (WOAH), Minister of Agriculture Chen Junne-jih (陳駿季) yesterday. The Ministry of Agriculture’s Veterinary Research Institute yesterday completed the analysis of samples collected on Tuesday from dead pigs at a hog farm in Taichung and found they were ASF-positive. Animal and Plant Health Inspection Agency Animal Quarantine Division chief Lin Nien-nung (林念農) said the result would be reported to the WOAH and Taiwan’s major trade partners would also be notified, adding that pork exports would be suspended. As of Friday, all samples