Three Taiwanese firms made this year’s Global 500 list of the world’s most valuable brands published by London-based brand valuation and strategy consultancy Brand Finance.
The Taiwanese companies in the rankings are Taiwan Semiconductor Manufacturing Co (TSMC, 台積電) in 87th spot, Taipei Fubon Commercial Bank (台北富邦銀行) in 425th and a newcomer, Chunghwa Telecom Co (中華電信), in 447th, the Brand Finance Global 500 and IT Services 25 report released at the World Economic Forum in Davos on Wednesday showed.
Hsinchu-based TSMC, the world’s largest contract chipmaker, moved ahead from last year’s ranking at 93rd, while Taipei Fubon Bank rose from 385th.
Photo: Reuters, Ann Wang
Amazon.com Inc ranked as the world’s most valuable brand despite losing US$51 billion in value this year, with Brand Finance valuing Amazon’s brand at US$299.28 billion.
Apple Inc lost its top ranking after losing US$57.6 billion, finishing with a brand value of US$297.51 billion, followed by Google (US$281.38 billion), Microsoft Corp (US$191.57 billion) and Walmart Inc (US$113.78 billion).
Rounding out the top 10 were Samsung Group, Industrial & Commercial Bank of China Ltd (中國工商銀行), Verizon Communications Inc, Tesla Inc and TikTok.
The US has the most companies in the rankings, with 201 companies listed (49.7 percent), ahead of China’s 79 (17.9 percent) and Germany’s 24 (6 percent), the report said.
Brand Finance evaluates the strength of brands and quantifies their financial value to help organizations make strategic decisions.
The consultancy conducts more than 5,000 brand valuations every year, by assessing companies’ business model and performance, customer satisfaction, employee engagement and corporate social responsibility.
CAUTIOUS RECOVERY: While the manufacturing sector returned to growth amid the US-China trade truce, firms remain wary as uncertainty clouds the outlook, the CIER said The local manufacturing sector returned to expansion last month, as the official purchasing managers’ index (PMI) rose 2.1 points to 51.0, driven by a temporary easing in US-China trade tensions, the Chung-Hua Institution for Economic Research (CIER, 中華經濟研究院) said yesterday. The PMI gauges the health of the manufacturing industry, with readings above 50 indicating expansion and those below 50 signaling contraction. “Firms are not as pessimistic as they were in April, but they remain far from optimistic,” CIER president Lien Hsien-ming (連賢明) said at a news conference. The full impact of US tariff decisions is unlikely to become clear until later this month
With an approval rating of just two percent, Peruvian President Dina Boluarte might be the world’s most unpopular leader, according to pollsters. Protests greeted her rise to power 29 months ago, and have marked her entire term — joined by assorted scandals, investigations, controversies and a surge in gang violence. The 63-year-old is the target of a dozen probes, including for her alleged failure to declare gifts of luxury jewels and watches, a scandal inevitably dubbed “Rolexgate.” She is also under the microscope for a two-week undeclared absence for nose surgery — which she insists was medical, not cosmetic — and is
GROWING CONCERN: Some senior Trump administration officials opposed the UAE expansion over fears that another TSMC project could jeopardize its US investment Taiwan Semiconductor Manufacturing Co (TSMC, 台積電) is evaluating building an advanced production facility in the United Arab Emirates (UAE) and has discussed the possibility with officials in US President Donald Trump’s administration, people familiar with the matter said, in a potentially major bet on the Middle East that would only come to fruition with Washington’s approval. The company has had multiple meetings in the past few months with US Special Envoy to the Middle East Steve Witkoff and officials from MGX, an influential investment vehicle overseen by the UAE president’s brother, the people said. The conversations are a continuation of talks that
CHIP DUTIES: TSMC said it voiced its concerns to Washington about tariffs, telling the US commerce department that it wants ‘fair treatment’ to protect its competitiveness Taiwan Semiconductor Manufacturing Co (TSMC, 台積電) yesterday reiterated robust business prospects for this year as strong artificial intelligence (AI) chip demand from Nvidia Corp and other customers would absorb the impacts of US tariffs. “The impact of tariffs would be indirect, as the custom tax is the importers’ responsibility, not the exporters,” TSMC chairman and chief executive officer C.C. Wei (魏哲家) said at the chipmaker’s annual shareholders’ meeting in Hsinchu City. TSMC’s business could be affected if people become reluctant to buy electronics due to inflated prices, Wei said. In addition, the chipmaker has voiced its concern to the US Department of Commerce
RSS