Marketing agency Enterprise Lithuania is seeking to help companies from the Baltic country sell their products in Taiwan through Taipei-based e-commerce platform PChome Online Inc (網路家庭), the agency said in a statement on Tuesday.
Companies that would take part in Enterprise Lithuania’s initiative from the spring of next year would be announced later this month, said Rasa Uzdavinyte, who heads the agency’s export department.
The nonprofit agency is run by the Lithuanian Ministry of Economy and Innovation. It promotes entrepreneurship, and supports business development and exporters.
The selection of companies and establishment of a logistics network would continue until the initiative begins, Uzdavinyte said.
“Lithuania’s exports to Taiwan have been small so far, and several Lithuanian products for general consumption are gaining ground in this market, especially Lithuanian food and beverage brands,” she said.
Uzdavinyte also expressed hope that the initiative would help expand the range of Lithuanian products available in Taiwan.
Taiwanese would hopefully associate the country with high quality, good taste and sustainability, she said.
“We believe that Lithuanian food and beverage products, cosmetics, clothing and textiles should be in demand in Taiwan,” Uzdavinyte said.
Taiwan is one of the highest-developed economies in the world and its population has significant purchasing power, she said, calling the Taiwanese market one of the most attractive export destinations in Asia.
Taiwanese are interested in trying new products, Uzdavinyte said, adding that the nation’s interest in Western culture would benefit Lithuanian exporters.
However, as there is little awareness among Taiwanese about what Lithuania has to offer, Enterprise Lithuania is planning a series of marketing events focused on the strengths of Lithuanian businesses, she said.
Data from the Lithuanian Department of Statistics showed that exports to Taiwan totaled 10 million euros (US$11.24 billion) in the first half of this year, up 7.2 percent from the same period last year.
Optical devices accounted for the largest share of exports at 24 percent, followed by wood and wood products at 22 percent, chemical products at 17 percent and food products at 6 percent, the data showed.
Chemical and basic metal products, machinery equipment, clothing and textiles, and food products have significant potential to gain traction in the Taiwanese market, the agency said.
READJUSTMENT? Despite the rumors, a senior Google official said that the company plans to expand its AI research center in Taipei’s Shilin District Google Taiwan is reducing its workforce as the company continues to adjust operations to improve efficiency and focus resources on core goals, the Chinese-language Liberty Times (sister paper of the Taipei Times) reported yesterday. The Alphabet Inc unit said the organizational adjustments have begun and would continue, even though it did not put a figure on the number of potential job cuts or specify the affected departments in its Taiwan operations. The company’s response came after rumors circulated on social media about major job cuts at Google Taiwan. Some posts said the downsizing would target the company’s consumer electronics-related departments
Taiwan Semiconductor Manufacturing Co (TSMC, 台積電) is accelerating capacity expansion fivefold this year, but it is still unable to keep up with the booming demand for artificial intelligence (AI), TSMC deputy cochief operating officer Cliff Hou (侯永清) said yesterday. This year alone, the company is building 25 chip manufacturing fabs and advanced packaging facilities worldwide, including 13 plants in Taiwan, which is unprecedented, Hou said at a CEO Summit fireside chat at Semicon Taiwan in Taipei. In the past, the company was able to build five or six factories a year, said Hou, who is also chairman of the Taiwan Semiconductor Industry
EXPANSION: The 3-hectare site would include small clean rooms and laboratories as well as a world-class training base for advanced packaging talent, the company said Taiwan Semiconductor Manufacturing Co (TSMC, 台積電) is to establish a presence in the Baipu Industrial Park (白埔產業園區) in Kaohsiung to accelerate the testing and validation of semiconductor materials and equipment, a company executive said on Tuesday. The company is working with the Ministry of Economic Affairs and the Kaohsiung City Government on the plan, which is expected to improve validation efficiency by 25 to 50 percent, TSMC vice president of advanced packaging technology and service Jun He (何軍) said at a 3D IC global summit held ahead of the Semicon Taiwan trade show, which opened in Taipei yesterday. TSMC would also conduct
Visitors look at a 64-qubit superconducting quantum computer on display at the Fujitsu booth at the Semicon Taiwan trade show in Taipei yesterday.
RSS