Local Internet content aggregator ELTA Technology Co (愛爾達科技) yesterday launched an online live streaming and video on demand service platform for corporate clients, with the expectation that it will generate NT$40 million (US$1.31 million) in revenue for the company next year.
To provide the new service, ELTA will use hardware and broadband service from the nation’s top telecoms carrier, Chunghwa Telecom Co (中華電信), ELTA president and CEO Sally Chen (陳怡君) said at a press conference yesterday.
The new service can be used for broadcasting investors’ conferences, product launches, seminars and concerts, and companies can also upload videos with limited access for specific viewers, Chen said.
“We saw a business opportunity here because we heard a lot of companies complaining about the time they need to conduct surveys on companies that are able to offer similar services,” Chen said, adding that the new platform offers one-stop shopping to its clients and increases transparency for the fees of the service.
Chen said in terms of live streaming and video on demand for investors’ conference, ELTA’s service is between 30 percent and 40 percent cheaper than that of other service providers.
According to Chen, among the 2,000 companies in Taiwan, between 200 and 300 companies hold regular investors’ conferences, and ELTA aims to sell its new product to 30 percent of those firms next year.
Chen expects 50 percent of sales of the new service next year will come from investors’ conferences.
Chen said ELTA reported revenue of NT$500 million last year, similar to that of a year ago.
ELTA’s capital is currently set at NT$150 million, and the company posted profit of NT$2 per share last year, which was flat from the previous year, Chen said.
Chen said the company plans to list on the Emerging Stock Market (興櫃市場) in the fourth quarter next year, and to shift its listing to the GRETAI Securities Market by June 2016.
ELTA plans to invite new investors in the company and increase its capital when it goes public, and the company will look for investors that can form partnerships with ELTA and enhance its services.
Chung Fu-kuei (鍾福貴), president of Chunghwa Telecom’s data communication business group, said the new platform can increase the use of 4G services in Taiwan.
The only challenge for the new product is that Chunghwa Telecom and ELTA have to ensure that the platform works properly when many investors’ conferences are broadcast at the same time, Chung said.
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