Despite strong competition from rivals pushing their "iPod-killer" MP3 players, Apple Computer Inc said sales of its popular music players were still strong in Taiwan, denying recent reports that sales were down.
"Figures from GfK Marketing Services still show that we are enjoying a lead in the local digital music player market," said an official from Apple's Taiwan branch yesterday, who spoke on condition of anonymity.
For the first five months of the year, Apple garnered a 29 percent share in the local MP3 market in terms of sales value, with Micro-Star International Co (微星科技) second at 6.5 percent and Samsung Electronics Co third at 5.1 percent, according to GfK's statistics.
The Chinese-language DigiTimes, citing retail figures, reported on Wednesday that sales of iPods in Taiwan had fallen below 20,000 units a month since April, due to fierce competition from Samsung and SanDisk Corp, along with price cuts from its less-popular rivals.
This was in contrast to iPod sales during the first quarter, which reached a peak of 45,000 to 50,000 units a month when supplies were ample, or between 25,000 and 35,000 units per month when there were product shortages.
Apple has been slow in introducing newer iPod models since launching the iPod video model last October.
The company said it shipped 8.11 million iPods worldwide in the quarter ended July 1, down from 8.53 million the previous quarter. There has been speculation it will release new models later this year to spur holiday sales, including a new video player and updated versions of its pencil-thin nano.
But officials at Apple Taiwan declined to confirm, except to say that any local product launches will be in tandem with other markets.
Nonetheless, Apple has embarked on a worldwide program targeted at students for the back-to-school season.
Between June 15 and Sept. 16, when college students here buy a Mac -- either a MacBook, MacBook Pro, iMac or Power Mac G5 -- and an iPod, they can enjoy a rebate of up to NT$6,177 (US$188).
Competition in the MP3 market heated up earlier this month, after Samsung
launched its YP-Z5 series, which has a similar feel and look to the iPod
nano but claims to have stronger features and a cheaper price.
The followed SanDisk's release of its Sansa e200, which boasts a
scratch-proof liquid metal casing to challenge the nanos' fragile screens.
Memory module maker Adata Technology Inc (威剛科技) is also scheduled to
debut its first portable media player at next month's Taipei Computer
Appliances Show, attempting to grab a slice of the local MP3 market, which
is estimated to grow to 1 million units this year from last year's 870,000.
Priced at NT$5,490 and weighing in at 100g, the Adata's PM1 brags a 2.5-inch
screen and a 1.3 mega-pixel digital camera. It is able to store up to 18.5
hours of music files and 7.5 hours of MPEG-4 videos.
Quanta Computer Inc (廣達) chairman Barry Lam (林百里) is expected to share his views about the artificial intelligence (AI) industry’s prospects during his speech at the company’s 37th anniversary ceremony, as AI servers have become a new growth engine for the equipment manufacturing service provider. Lam’s speech is much anticipated, as Quanta has risen as one of the world’s major AI server suppliers. The company reported a 30 percent year-on-year growth in consolidated revenue to NT$1.41 trillion (US$43.35 billion) last year, thanks to fast-growing demand for servers, especially those with AI capabilities. The company told investors in November last year that
United Microelectronics Corp (UMC, 聯電) forecast that its wafer shipments this quarter would grow up to 7 percent sequentially and the factory utilization rate would rise to 75 percent, indicating that customers did not alter their ordering behavior due to the US President Donald Trump’s capricious US tariff policies. However, the uncertainty about US tariffs has weighed on the chipmaker’s business visibility for the second half of this year, UMC chief financial officer Liu Chi-tung (劉啟東) said at an online earnings conference yesterday. “Although the escalating trade tensions and global tariff policies have increased uncertainty in the semiconductor industry, we have not
Intel Corp has named Tasha Chuang (莊蓓瑜) to lead Intel Taiwan in a bid to reinforce relations between the company and its Taiwanese partners. The appointment of Chuang as general manager for Intel Taiwan takes effect on Thursday, the firm said in a statement yesterday. Chuang is to lead her team in Taiwan to pursue product development and sales growth in an effort to reinforce the company’s ties with its partners and clients, Intel said. Chuang was previously in charge of managing Intel’s ties with leading Taiwanese PC brand Asustek Computer Inc (華碩), which included helping Asustek strengthen its global businesses, the company
Power supply and electronic components maker Delta Electronics Inc (台達電) yesterday said it plans to ship its new 1 megawatt charging systems for electric trucks and buses in the first half of next year at the earliest. The new charging piles, which deliver up to 1 megawatt of charging power, are designed for heavy-duty electric vehicles, and support a maximum current of 1,500 amperes and output of 1,250 volts, Delta said in a news release. “If everything goes smoothly, we could begin shipping those new charging systems as early as in the first half of next year,” a company official said. The new
RSS