Resplendent in pink satin and ostrich feathers, a drag queen runs through a tumbledown Russian village, miming to Gloria Gaynor’s I Will Survive.
Just one of the startling scenes from Jolly Fellows (Veselchaki) — the first mainstream Russian film about drag queens in a country where gays still face an uphill struggle to have basic rights recognized.
The bitter conclusion of the film is that survival is far from guaranteed.
The movie, which has echoes of the camp Australian classic The Adventures of Priscilla, Queen of the Desert, tells the story of five drag queens who perform at a Moscow gay club.
They share tears, joy, lip gloss and countless vodka shots as they reminisce, before setting off on an ill-fated road trip.
Starring actors who are well known — but none of whom is openly gay — the film has secured a release in 72 cinemas in 12 cities. It is also set to play in Kazakhstan, Ukraine and the Baltic states.
In Moscow, where Mayor Yury Luzhkov has repeatedly blocked attempts to hold a gay pride parade, the film is playing at 12 mainstream cinemas without a peep of protest.
A weekend audience laughed along with the film’s twists.
One of the drag queens unexpectedly encounters his mother — only for her to promise to sew him a nicer dress.
In another scene, an older queen recalls how a Soviet-era official complained about his first drag performance — not because of cross-dressing, but because he danced to a record by a singer who had emigrated to the West.
But a sudden silence fell at the end of the film as the five drag queens encounter a group of homophobic thugs and are shown running towards them in a final act of bravery.
The implication is that they do not survive the attack, in a disturbing reminder of the dangers of openly gay behavior in modern Russia.
The film was “great,” said one viewer, who gave his name as Sergei, as he made his way to the exit.
“I really liked the film. It makes me glad that for the first time, a film has been made on this topic,” said another, Vladimir Frolov.
Frolov praised the actors for taking part. “It shows that they weren’t embarrassed to act in such an ambiguous film. For them it was a certain risk, since in Russia society is very strongly homophobic,” he said.
So far the film has had positive reviews in the Russian press, which has unexpectedly taken the film’s theme seriously.
The director “has made the first articulate film in our country that supports ... gay people,” Vremya Novostei wrote in a review headlined “Painfully necessary.”
“You fall so much in love with [actor] Ville Haapasalo in a Lurex dress that his character’s tragic end seems like a personal grief,” Russian Time Out wrote, referring to a Finnish actor who works in Russia.
The director, Felix Mikhailov, came up with the idea for the film around 10 years ago, when he was working with a drag troupe, he said in an interview.
Mikhailov finally gained financing for the film and made it on a budget of US$2 million. He kept his day job making television shows including a celebrity ice-skating contest.
Some of the characters are based on real people, Mikhailov said. A drag queen in St Petersburg whose daughter acts as his manager inspired one character, while flamboyant drag queen Zaza Napoli gave tips on makeup and vocabulary.
Eastern Europe’s most famous drag queen, Verka Serdyuchka, who represented Ukraine at the Eurovision Song Contest in 2007, also got involved off screen.
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