More than 20 years after the rock band Survivor scored a hit with Eye of the Tiger, the song is rising up the charts again, notching brisk sales as a single online. Since the song became available on services like iTunes about a year and a half ago, it has sold more than 275,000 copies.
It is hardly alone. While current radio hits still dominate the digital music charts, classics like Lynyrd Skynyrd's Sweet Home Alabama, Queen's We Will Rock You and the Eagles' Hotel California are regularly ranking among the 200 best-selling tracks on the Internet, a sign of their staying power even in the accelerated culture of modern pop music. Resurgent novelties like Vanilla Ice's Ice Ice Baby are racking up big sales, too.
Their popularity indicates that fans are flocking to online services like iTunes at least in part to pluck out celebrated oldies, not to mention the occasional 1990s alternative memento (Oasis' Wonderwall has sold more than 251,000 copies so far) or 1980s strip-club staple (Def Leppard's Pour Some Sugar on Me has surpassed 216,000). All of this comes at a time when fans enjoy a wealth of new choices in how to buy and listen to music.
PHOTOS: AGENCIES
But the popularity of such songs raises a troubling issue for the music business, which relies in part on the huge profits generated by greatest-hits collections, perennially selling classic albums and the continual repackaging of old material. The question: What if fans who might have paid for a full album of "the very best" of an established act instead choose to pay substantially less and simply buy the very, very best song?
As recording formats have evolved over the decades, the industry has profited from the marketing of previously released music, as fans replaced their vinyl LP collections with compact discs of the same albums, for example. Since the older classics are compa-ratively inexpensive to reproduce and market, they typically carry higher profit margins than music from new acts. But the migration of music from shiny plastic discs to online services has disrupted the industry's cycle of replacement, and record labels are only In the more utopian view of the shift, the breadth of songs avail-able online and the ease of purchasing them will prompt more consumers to buy more music than ever. With the unlim-ited "shelf space," record companies will be able to market everything in their archives at minimal expense, breathing new life into obscure or out-of-print material and generating new profits.
But critics warn that the industry may be in for a long wait, and significant financial hardship, before realizing that dream -- particularly as sales of CDs decline.
Album sales have dropped for four of the last five years, and while sales of digital singles are booming, that has not yet been enough to offset the drop. Music companies sold more than 350 million singles last year, a jump of 150 percent over the previous year's total. Sales of full digital albums increased even more, rising more than 190 percent to 16.2 million.
Sales of older releases, known in the music business as catalog, account for a huge share of the industry's fledgling online business. Executives at the major record companies say catalog material makes up somewhere between half and two-thirds of their sales of digital singles. (Catalog accounted for about 37 percent of CD sales last year, according to Nielsen SoundScan.)
The pivotal question now is whether the boom in catalog music online constitutes primarily a new market or a drain on an old one: CD sales. Most record executives think it is some of both, and say it is too early to measure the effect on their bottom lines.
What is clear is that the "unbundling" of albums -- allowing each song to be sold individually -- is allowing fans to determine exactly which hits are the greatest, and to distill even an iconic artist's repertory to a few songs.
"Even bands with deep catalogs have hits, and then they have superstar hits," said Eric Garland, chief executive of BigChampagne, a research firm that monitors activity on file-trading networks. "There may be 20 songs from Queen that people know, but really we're talking about two or three that are more popular by orders of magnitude. They're cultural staples. If I had the option to buy nine songs instead of 12 songs on Meet the Beatles, I might have done that."
Uncertainty about such piecemeal purchases is one reason some artists whose classic albums or hits compilations enjoy steady sales have so far either declined to sell their music online (Bob Seger) or sell it only in album form, with no single-song downloads allowed (AC/DC).The music companies have also developed a way to hedge their bets: Many executives these days are buzzing about "bundles," collections of tracks that may entice fans to return to buying more than one song at a time. Rhino Entertainment, the catalog division of the Warner Music Group, last year created the Hi-Five, a five-song pack of songs from a single artist that typically sells for US$3.96 on iTunes.
"There are lots of newbies out there, people who don't know of any of these bands, and they could easily buy one song," said David Dorn, senior vice president of new-media strategy at Rhino. "What keeps me up at night is, how do I get you to see that, with the Ramones, you shouldn't just buy Blitzkrieg Bop and be done with it?"
In many instances, however, record executives say online sales do not appear to be hurting their best sellers.
Consider the case of Queen, whose 1992 Greatest Hits CD has become an evergreen seller. The band's song Bohemian Rhapsody has sold more than 301,000 copies online -- We Will Rock You has sold more than 202,000. Both routinely rank among the 200 best-selling digital singles. But even if some fans are buying both songs -- suggesting that they might be interested in the complete hits collection -- their online purchases do not appear to be cutting significantly into physical sales. The CD sold an estimated 435,000 copies last year, up about nine percent from the year before even as the industry's overall album sales declined seven percent. Bob Cavallo, chairman of the Buena Vista Music Group, the Walt Disney Co division that markets Queen's catalog, said he had initially feared the effect of selling singles online. "But it seems like the young kids have to buy certain albums that are classic, core albums," he said.
Executives at Disney's Hollywood Records label said their research shows that about half of the consumers who bought Queen's most recent hits CD are boys under 18 -- an audience that is also well represented among iTunes customers.
In a recent week on the Rhapsody online music service, a variety of older acts had four or more songs among the 1,000 best-selling tracks, including the Eagles, the Rolling Stones and Guns N' Roses. But the same bands have enjoyed strong sales of their hits CDs. The Eagles' blockbuster Greatest Hits 1971-1975, for example, sold 117,000 copies last year, up about 20 percent from the year before.
Tim Quirk, executive editor of Rhapsody's music service, said he believed the bulk of these sales were coming from fans who would not have sprung for a hits CD. "If they can plunk down a buck for one song, they're going to do it," he said.
That sentiment is shared by artists like Jim Peterik, the former guitarist and keyboardist for Survivor and one of the writers of Eye of the Tiger -- which, in addition to its online sales, has sold an estimated 200,000 ring tones. The song is available on at least five different albums in the marketplace -- collectively they sold about 90,000 copies last year.
Peterik said he had been delighted by the song's success online. But he said such sales can "coexist" with continued sales of full albums. Those buying the song "are not fans of Survivor," he said. "They're fans of Eye of the Tiger.'"
Under pressure, President William Lai (賴清德) has enacted his first cabinet reshuffle. Whether it will be enough to staunch the bleeding remains to be seen. Cabinet members in the Executive Yuan almost always end up as sacrificial lambs, especially those appointed early in a president’s term. When presidents are under pressure, the cabinet is reshuffled. This is not unique to any party or president; this is the custom. This is the case in many democracies, especially parliamentary ones. In Taiwan, constitutionally the president presides over the heads of the five branches of government, each of which is confusingly translated as “president”
Sept. 1 to Sept. 7 In 1899, Kozaburo Hirai became the first documented Japanese to wed a Taiwanese under colonial rule. The soldier was partly motivated by the government’s policy of assimilating the Taiwanese population through intermarriage. While his friends and family disapproved and even mocked him, the marriage endured. By 1930, when his story appeared in Tales of Virtuous Deeds in Taiwan, Hirai had settled in his wife’s rural Changhua hometown, farming the land and integrating into local society. Similarly, Aiko Fujii, who married into the prominent Wufeng Lin Family (霧峰林家) in 1927, quickly learned Hoklo (commonly known as Taiwanese) and
The Venice Film Festival kicked off with the world premiere of Paolo Sorrentino’s La Grazia Wednesday night on the Lido. The opening ceremony of the festival also saw Francis Ford Coppola presenting filmmaker Werner Herzog with a lifetime achievement prize. The 82nd edition of the glamorous international film festival is playing host to many Hollywood stars, including George Clooney, Julia Roberts and Dwayne Johnson, and famed auteurs, from Guillermo del Toro to Kathryn Bigelow, who all have films debuting over the next 10 days. The conflict in Gaza has also already been an everpresent topic both outside the festival’s walls, where
The low voter turnout for the referendum on Aug. 23 shows that many Taiwanese are apathetic about nuclear energy, but there are long-term energy stakes involved that the public needs to grasp Taiwan faces an energy trilemma: soaring AI-driven demand, pressure to cut carbon and reliance on fragile fuel imports. But the nuclear referendum on Aug. 23 showed how little this registered with voters, many of whom neither see the long game nor grasp the stakes. Volunteer referendum worker Vivian Chen (陳薇安) put it bluntly: “I’ve seen many people asking what they’re voting for when they arrive to vote. They cast their vote without even doing any research.” Imagine Taiwanese voters invited to a poker table. The bet looked simple — yes or no — yet most never showed. More than two-thirds of those
RSS