Thu, Nov 28, 2013 - Page 14 News List

Asustek eyes 20 percent sales growth at IT show

CNA, with staff writer

Asustek Computer Inc (華碩電腦) said yesterday that it expects its notebook computer unit sales to grow 20 percent year-on-year at the IT Month trade fair, which is scheduled to start tomorrow.

The company also forecast that its tablet sales will increase “several times” during the nation’s largest consumer electronics show, Asustek general manager of sales Kevin Lin (林福能) said, without specifying numbers.

He said Asustek held a dominant 46 percent share of the nation’s notebook market in the third quarter of the year, the highest since the company began selling notebooks in the local market in 1998.

“The results were backed by robust demand for our products and our long-time partnerships with local distributors,” Lin said at a media briefing ahead of IT Month.

“We hope this momentum can be sustained into the fourth quarter as we seek to grow at a stable pace,” he added.

The annual IT Month is a nationwide consumer electronics fair which this year is to center on the latest in health and “smart” wearable technology.

The Taipei leg of the roving product fair is to run from Friday through Dec. 8 at the World Trade Center in Taipei and is set to feature about 350 exhibitors.

Following the Taipei exhibition, IT Month is to move to Greater Taichung from Dec. 13 through Dec. 18 and then Greater Kaohsiung from Dec. 27 through Jan. 1, before ending in Tainan with a run from Jan. 9 through Jan. 14 next year.

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