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Wed, Feb 16, 2005 - Page 11　News List

Carrefour makes bid to undercut the competition

PRICE WARS As competition in the sector heats up, the nation's leading discount chain is spending NT$1 billion to slash prices across a broad range of products

By Jackie Lin  /  STAFF REPORTER

The company estimates that this policy eroded its net profits last year by nearly NT$800 million, according to Kaufmann Wei (魏正元), president of the 23-outlet chain. Wei added that RT-Mart expects to drive down retail prices for over 10,000 product items by the end of this year.

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