Sun, Sep 28, 2003 - Page 11 News List

Toyota opens Lexus plant in North America

NEW WORLD RESURGENCE The automaker's decision to open its first luxury-vehicle production plant overseas in Canada is a sign of the vitality of American car markets

CAMBRIDGE , CANADA

Sales of luxury SUVs are leading the way. Every foreign luxury manufacturer with a plant in North America builds at least one sport utility: Next year, the expanded Mercedes-Benz plant will add a second model alongside the M-Class. It will be called the GST, for Grand Sport Tourer.

Producing SUVs here means that factories in Europe and Japan can concentrate on producing luxury cars, which sell better overseas than light trucks.

"The American market is very truck happy," Brauer said, adding, "The first truck-type vehicle that BMW built was an X5 in South Carolina that had nothing to do with Europe at all."

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