Continued from yesterday（延續自昨日）
https://www.taipeitimes.com/News/lang
In 1946, the company adopted the name 7-Eleven to reflect its newly extended __3__, from 7am to 11pm, a novel concept at the time. As a rapidly growing company, it began offering franchise opportunities in the 1960s. In 1974, the first 7-Eleven in Japan was opened by the supermarket company Ito-Yokado. The Japanese franchises were __4__ successful that by 1991, Ito-Yokado was able to acquire a 70 percent stake in Southland Corporation. Its investments eventually resulted in full ownership of 7-Eleven, which paved the way for the Japanese company to enter the international market.
Photo: AdobeStock 照片：AdobeStock
Since then, 7-Eleven has been transformed into a globally recognized brand. It has adopted __5__ strategies to increase visibility and convenience by placing stores in easily accessible locations. Additionally, its localization approach effectively meets the needs of customers in different regions.
1946年時，這間公司採用了7-Eleven這個名稱以反映其新延長的營業時間：從早上七點到晚上十一點，這在當時是一個很新穎的概念。作為一家快速成長的公司，它於1960年代開始提供加盟機會。1974年時，日本第一家7-Eleven由超市公司伊藤洋華堂開設。這些日本加盟店如此成功以至於到了1991年，伊藤洋華堂得以收購南方公司70%的股份。其投資最終讓7-Eleven完全為伊藤洋華堂所有，為這家日本公司進軍國際市場鋪路。
從那時起，7-Eleven開始轉變為一個國際認可的品牌。它採用了高密度的策略，藉由將商店設置在易於到達的地點來提升能見度和便利性。此外，其在地化的方式有效滿足了不同地區顧客的需求。
What Did You Learn?
1. (A) on edge (B) on the go (C) at ease (D) at a loss
2. (A) stretched (B) defended (C) attached (D) expanded
3. (A) waiting lists (B) starting points (C) operating hours (D) appealing designs
4. (A) as (B) so (C) too (D) much
5. (A) high-energy (B) low-quality (C) high-density (D) low-profile
答案： 1. B 2. D 3. C 4. B 5. C
Words in Use
4. block n. （硬）塊
The cranes lifted heavy blocks of concrete to the top floor.
起重機將沉重的混凝土塊搬到頂樓。
5. grocery n. 食品雜貨
Mom decided to buy groceries online to save time.
媽媽決定上網買食品雜貨以節省時間。
Practical Phrases
3. meet the needs of. . . 滿足……的需求
The coffee shop provides free Wi-Fi to meet the needs of remote workers.
這家咖啡店提供免費無線網路來滿足遠距工作者的需求。
聽文章朗讀及講解: https://ivy.pse.is/455bfu
本文出自常春藤解析英語雜誌: www.ivy.com.tw
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