Google Inc yesterday unveiled a major plan to nurture young Taiwanese talent in cooperation with 60 local enterprises — the largest program of its kind in the Asia-Pacific region for the US search giant.
It is the first time that Google is helping match 170 job openings in local companies since it started providing free tutorial and training courses on digital marketing for young Taiwanese two years ago, Google Taiwan managing director Chien Lee-feng (簡立峰) said.
“The Digital Mars Initiative is Google’s gift to Taiwan this year. We want to offer more than just training courses to local talent,” Chien told a press conference.
Under the program, Google is providing a two-day tutorial and training course for more than 2,000 new graduates to help them prepare for the Google AdWords certification test, Google Taiwan product marketing manager Jacqueline Ye (尹明詩) said.
The Google AdWords certification is a professional accreditation for individuals who demonstrate proficiency in online advertising.
Ye said Google would assist the 60 companies from 13 sectors in arranging job interviews with individuals who pass the test.
Google’s corporate partners in the program include Asustek Computer Inc (華碩), Far EasTone Telecommunications Co (遠傳電信) and LDC Hotels & Resorts Group (雲朗觀光集團), the US firm said.
Chien said Google has carefully selected its partners, which include promising startups.
The US company said nearly 80 percent of the 170 positions will offer a monthly wage of between NT$30,000 and NT$45,000, which is higher than the industry average in Taiwan.
Individuals who receive a job offer can join a six-month training course provided by Google to help enhance their digital marketing skills and knowledge, Ye said.
Google values Taiwan as an important center in the Asia-Pacific region, Chien said, adding that the company would continue to invest in the nation and recruit Taiwanese to join the firm.
He said that Google has confidence in the potential and competitiveness of Taiwanese youth and will continue to provide similar programs to nurture talent.
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