On Thursday, Parker blasted the ban as unfair, misguided and ineffective.
He said the bottled water industry is a leader in researching ways to minimize bottled beverage impact on the environment. Plus, he said, the ban removes consumer choice.
“To take away someone’s right to choose possibly the healthiest option in a shop fridge or a vending machine we think doesn’t embrace common sense,” he said.
But tap water is just as good as the stuff you find encased in plastic, said Dee, who also serves as director of the Australian environment group Do Something.
“We’re hoping it will act as a catalyst to people’s memories to remember the days when we did not have bottled water,” he said. “What is ‘Evian’ spelled backwards? ‘Naive.’”