Mark Cuban did not play a minute of Game 7 on Monday night. But he was on the court in San Antonio and in the visitors' locker room after the Dallas Mavericks' overtime victory unseated the defending champion Spurs, high-fiving and celebrating like the super-fan he is. Except that Cuban is also the 47-year-old owner of the Mavericks, the innovator behind the franchise's turnaround.
Cuban is part P.T. Barnum, part pot-stirrer, part maverick billionaire. He knows a rivalry when he promotes one, and even if this Mavericks-Spurs instant classic needed no prodding, Cuban was playing his marketing game every day of the series.
"I have never seen or felt anything like that in my entire life," Cuban posted on his blog Tuesday. His words were no hyperbole; they were echoed by Spurs and Mavericks players alike.
PHOTO: AP
The Texas shootout featured six of seven games decided in the final seconds. The Mavericks won the one blowout -- Game 2 -- the two overtime games and one other game by a point.
The Mavericks' euphoria in finally overcoming the Spurs lasted only until Tuesday afternoon's practice. Dallas prepared to play the Phoenix Suns at home Wednesday night in Game 1 of the Western Conference finals. The Suns beat the Los Angeles Clippers, 127-107, in Game 7 of their semifinal series Monday night behind Shawn Marion's 30 points and nine rebounds.
This is only the second time Dallas will play for a trip to the NBA finals. In 2003, the Spurs beat the Mavericks in six games. This time, with Dirk Nowitzki leading on the court and Avery Johnson leading on the sideline, the Mavericks had better defense, better depth, fresher legs and a seemingly stronger mind-set than their intrastate rivals.
Cuban has been working just as hard, in his own way. After Game 1, he ran onto the court in frustration over the referees' performance. Then he criticized the selection of playoff referees on his blog. He drew a US$200,000 fine from the NBA for both actions.
After Game 5, he offered a stalwart defense of Jason Terry's below-the-belt punch against Michael Finley (Terry served a one-game suspension), then deflected some of the attention by demeaning San Antonio's Riverwalk and by calling Tim Duncan a crybaby. He also sent film to the NBA on a perceived no-call on the Spurs' Bruce Bowen on the Terry play. After the Mavericks lost Game 6, he yelled a two-word curse at Bowen.
"It's not taunting," Commissioner David Stern said Monday with a smile. "It's just bad taste." Stern was asked how he felt about Cuban's insult of San Antonio. "That's fine," he said. "I grew up with Phil Jackson saying things about other cities or Pat Riley. Usually the owners don't, but Mark is a little different."
And how.
"Nobody understands the genius of marketing better than Mark does," said the Mavericks' president, Donnie Nelson. "What separates Mark is that he's not afraid to be a fan, to show emotion and roll up his sleeves. He's the everyman's owner out there, as long as everyman is not from San Antonio."
Cuban, also the owner of HDNet and a film producer, was signing autographs beside the court and bantering with Spurs fans before Game 7, his publicity having a purpose.
"It's supposed to be fun," Cuban said earlier in the series. "This is entertainment."
In the six years he has owned the team, Cuban has transformed the Mavericks from a laughingstock to a respected winner. He revolutionized the way teams recruit free agents, equipping locker rooms with the latest in furnishings and technology. According to Nelson, Cuban improved the technology for the team's global scouting network, setting an industry trend.
Cuban pushed to upgrade the roster, then encouraged Johnson's ascension to coach as Don Nelson stepped aside in March 2005. The Mavericks won a franchise-record 60 games this season, third best in the league. A year and a round later, the Mavericks will again meet the Suns and the former Dallas guard Steve Nash. Cuban's decision not to offer Nash a contract longer than four years -- Cuban said he was afraid of Nash's declining health -- allowed the Suns to sign him to a five-year deal worth US$65.6 million in 2004.
It came back to haunt Cuban last year and will likely put him on the spot again - without his even trying. Last year, Nash dominated against the Mavericks, averaging 30.3 points and 12 assists as the Suns won the conference semifinals in six games.
But the Mavericks meet the Suns with momentum this time, and with Cuban ready to yell from his baseline seat, in his Mavericks jersey.
Taiwanese world No. 1 women’s doubles star Hsieh Su-wei on Saturday overcame a first-set loss to win her opening match at the Madrid Open. Top seeds Hsieh and partner Elise Mertens of Belgium, with whom she last month won her fourth Indian Wells women’s doubles title, bounced back from a rocky first set to beat Asia Muhammad of the US and Aldila Sutjiadi of Indonesia 2-6, 6-4, 10-2. Hsieh and Mertens were next to face Heather Watson of the UK and Xu Yifan of China in the round of 16. Thirty-eight-year-old Hsieh last month reclaimed her world No. 1 spot after her Indian
EYES ON THE PRIZE: Armed with three solid men’s singles shuttlers and doubles Olympic champions, Taiwan aim to make their first Thomas Cup semi-final, Chou Tien-chen said Taiwanese badminton star Tai Tzu-ying yesterday quickly dispatched Malaysia’s Goh Jin Wei in straight sets, while her male counterpart Chou Tien-chen beat Germany’s Kai Schaefer, as Taiwan’s women’s and men’s teams won their Group B opening rounds of the TotalEnergies BWF Thomas and Uber Cup Finals in Chengdu, China. World No. 5 Tai beat Goh 21-19, 22-20 in a speedy 33 minutes, her fourth straight victory over the world No. 24 shuttler since they first faced each other in the quarter-finals of the 2018 Malaysia Open, where Tai went on to win the women’s singles title. Malaysia followed up Tai’s opening victory
Chen Yi-tung (陳奕通) secured a historic Olympic berth on Sunday by winning the senior men’s foil event at the 2024 Asia Oceania Zonal Olympic Fencing Qualifiers in United Arab Emirates. Chen defeated Samuel Elijah of Singapore 15-4 in the final in Dubai to secure the only wild card in the event, making him the first male Olympian fencer from Taiwan in 36 years and only the sixth Taiwanese fencer to ever qualify for the quadrennial event. The last appearance by a Taiwanese male fencer at the Olympics was in 1988, when Wang San-tsai (王三財) and Cheng Ming-hsiang (鄭明祥) competed in Seoul. The
Rafael Nadal on Tuesday lost in straight sets to 31st-ranked Jiri Lehecka in the fourth round at the Madrid Open, while Taiwan’s Hsieh Su-wei advanced to the semi-finals in the women’s doubles. Nadal said that he was feeling good about his progress following his latest injury layoff. Nadal called it a “positive week” in every way and said his body held up well. “I was able to play four matches, a couple of tough matches,” Nadal said. “So very positive, winning three matches, playing four matches at the high level of tennis. I enjoyed a lot playing at home. I leave here with