“Occupy Wall Street” (OWS) is getting a little help from its celebrity friends as the movement enters a second month. However, star power also carries risks, commentators say.
Alec Baldwin, star of the hit TV series 30 Rock, showed up late on Wednesday at the camp in a park near Wall Street, just the latest in a string of A-listers.
One of the first was Michael Moore, the hugely successful left-wing documentary maker. Other politically minded Hollywood figures on the bandwagon include actors Tim Robbins and Oscar-winner Susan Sarandon.
John Lennon’s widow, Yoko Ono, has not visited, but is a vocal supporter.
Rapper Kanye West caused a buzz earlier this month when he arrived with hip-hop mogul Russell Simmons.
Others lending close support include the likes of actors Sean Penn and Mike Meyers, veteran black American leader Jesse Jackson and prominent left-wing academic Noam Chomsky.
Rich Hanley, an expert on communications and pop culture at Quinnipiac University, said the celebrities give the grassroots movement an obvious boost.
“It helps their cause in the number of cameras pointed to the action,” he said. “The celebrities are doing their job of attracting publicity. That’s what they do and they do it well.”
However, the celeb sword is double-edged, Hanley and others say. Someone like Moore, director of Fahrenheit 911, could be seen as too divisive as a figurehead for protesters who want to stay out of normal politics.
And since demonstrators claim to be representing the downtrodden 99 percent against the US’ super-rich 1 percent, what to make of Kanye West and other multimillionaires who make brief appearances in solidarity with the young street idealists?
West, lover of gold bling and the Mercedes Maybach, which can cost nearly half a million dollars, came in for a ribbing in the blogosphere after his visit.
YouTube footage from the protest camp showed him silent, unsmiling and dripping in gold, while Simmons spoke for him.
Hanley said these kinds of celebrity sightings can energize right-wing foes of Occupy Wall Street.
“It opens up a new front on their capacity to criticize it,” he said. “It does open up just a lot of criticism that the right-wing media will pounce on.”
Music consultant Bruno del Granado said on ABC television that the celebrities themselves risk a backlash if they are seen as “condescending.”
“They do make a ton of money,” he said.
However, del Granado said Hollywood is good at seeing which way the political winds are blowing and “they really want to be a part of what’s going on.”
Some of the high-profile protesters have made it clear that their love is not unconditional.
Sarandon was quoted as saying that change “from the bottom” is great, but warning that the leaderless movement should “focus on one thing to be accomplished.”
Baldwin echoed that, Tweeting that “OWS needs to coalesce around some legislative policy.”
What’s sure is the celebrity buzz around Occupy Wall Street is not going away soon.
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