A little-known Canadian band may soon be paid a fortune by supporters of former Alaska governor Sarah Palin, US Representative Michele Bachmann or Texas Governor Rick Perry.
More than a decade after their biggest hit, the Tea Party is considering selling the domain name teaparty.com to supporters of the US political movement, with analysts estimating its value at “well over” US$1 million.
For the last two years, the Tea Party has been the most talked about movement in US conservative politics, and a nearly forgotten band from Windsor, Ontario, has been the accidental benefactor.
Every time anybody searches for “tea party,” one of the top results has nothing to do with pork barrel spending, the US Federal Reserve, or, er, “Obamacare.” Instead, teaparty.com is the Web site for the Tea Party, a Middle Eastern-tinged band whose last charting single was in 2001. In anticipation of traffic from supporters of the political movement, the band’s Web site proclaims: “No Politics ... Just Rock and Roll.”
“So much damage has been done to our name by the political movement that we’re considering selling [the Web site],” Tea Party bassist Stuart Chatwood recently told BusinessWeek magazine.
The band does not support Tea Party politics.
“As Canadians, we’re sensitive to all the criticism of socialized medicine,” Chatwood said.
Although the Tea Party would rather sell its domain name to a liberal satirist such as Jon Stewart or a Democratic fundraiser such as George Soros, Chatwood said the URL would probably go to the highest bidder.
“We’ve got families,” he said.
In this political climate, a Web site at teaparty.com could be a valuable portal for either fundraising or satire. As BusinessWeek pointed out, it could also be a canny business opportunity for Lipton tea. However, high demand for the Web address means it won’t come cheap — domain names such as vodka.com and sex.com sold for millions.
Meanwhile, the Canadian Tea Party plans to keep making music. The band released seven albums between 1991 and 2004, selling 1.6 million copies — mostly in Canada. After breaking up in 2005, they reunited for several dates this year.
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