Taiwan’s electronics hardware industry has made a foray into publishing at the Frankfurt Book Fair 2010, with the Taiwan Pavilion including an e-reader section for the first time.
Electronics manufacturers and digital publishers from Taiwan including Qisda Corp (佳世達), Moker Information Technology Co (摩客網路) and Newtonkids Taiwan Ltd (小牛頓) shared the results of applying e-books to digital learning at the world’s biggest book fair.
“As long as technology cooperates with the culture and creative industry, there will be a lot of room for e-publishing in Taiwan to grow,” said Wang Jung-wen (王榮文), chairman of the Taiwan Book Fair Foundation.
Wang, who heads local publisher Yuan-Liou Publishing (遠流出版社), said most e-readers around the world are made by Taiwanese producers, which suggests the country has a favorable environment to develop the device.
Qisda vice president Alpha Tsai (蔡登法), who led a group to promote his company at the event from Wednesday until tomorrow, said publishing had its cultural and linguistic boundaries, making it necessary for e-reader device makers to work with publishers in different countries to open local markets.
Taiwan-based personal computer vendor Acer Inc (宏碁) will launch its e-reader sales through German book service provider Libri this month.
Two major potential reader groups are people over 40 years old, who will likely prefer e--paper displays, and young people familiar with multimedia who would likely choose interactive content, he said.
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