Participants at the Taipei Computer Applications Show said yesterday most exhibition-goers appear to be window-shopping on the first two days of the fair, not seeking deals.
The companies are hoping this weekend will trigger a purchasing spree, they said.
"Most of people are going window shopping than actually doing purchasing at the early stages of the show, as consumers often expect more promotions later on," said Calvin Chang (
The weekend and final day of the show is normally the peak sales time, often accounting for 80 percent of his company's sales target for the show, Chang said.
He said Acer expects to make 35 percent of its sales target of 15,000 units for next month at the show. Acer hopes to ship 120,000 notebooks domestically and 3.5 million units worldwide this year, he said.
Acer launched four new notebook models equipped with the new Dothan central processing unit (CPUs) earlier this week.
Asustek Computer Inc's (
"The transactions on the first day were 32 percent more than a year ago, which equals about 300 laptops," said Stephanie Su (
Asustek hoped to sell around 6,500 laptops in the five-day show. It expects to sell 200,000 notebooks domestically and a total of 1.3 million worldwide this year.
Smaller competitor BenQ Corp (
BenQ has sold around 500 laptops so far, 70 percent of which were its promotional model, the Joybook 5000U-T33, which is priced at NT$36,900, said Ken Wang (
BenQ aims to sell between 4,000 and 5,000 laptops both at the show and through distribution channels during the exhibition, and 80,000 units nationwide this year.
Officials said liquid-crystal display (LCD) monitors are proving a key attraction to consumers.
BenQ dropped the price of its LCD monitors between 15 percent to 20 percent last month in the hopes of boosting market share to 30 percent in the third quarter from the current level of about 20 percent to 22 percent, said Danny Yao (
It now costs less than NT$11,000 to get a 17-inch LCD monitor at the show, Yao said.
BenQ has sold 500 LCD monitors so far at the show and has a sales target of 2,000 and 3,000 monitors for the exhibition, according to BenQ Asia Pacific's marketing specialist Derrick Tseng (
Tsann Kuen Group (
Tsann Kuen Group has set a target of NT$500 million in sales during the promotion.
The Taipei Computer Association (
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