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LG, Google reach search agreement for cellphones

LG Electronics Inc said yesterday it has reached an agreement with Google Inc to offer the leading online search engine's products on its mobile phones.

LG said it plans to start shipping select handsets with Google products and services including Google Maps, Blogger Mobile and Gmail during the second quarter of this year.

LG, the world's fifth-largest mobile phone maker, also said it plans to offer 10 new handsets this year that have the Google functions.

Users will have "one click access" to Google search via an icon in the application menu on the phones, LG said.

Rival Samsung Electronics Co earlier this year announced a similar arrangement with Google.

The battle for the devotion of people who use the Internet on the go intensified on Tuesday as Google unveiled a new mobile Internet search engine.

Google made its new mobile search engine available to the public on the same day that Sunnyvale, California-based Yahoo enticed Web publishers with an enhancement of the "oneSearch" mobile search engine.

"We're making our new mobile search openly available, so everyone can take it for a spin," Google product manager Yael Shacham wrote on the Mountain View, California, company's Web site.

"The next time you pull up Google.com on your phone, you'll see a link that will take you to a mobile search experience that's more tailored to your needs," he wrote.

Yahoo said that the Mobile Publisher Services suite of services it launched on Tuesday was "designed to enable publishers to increase the discovery, distribution and monetization of their content on mobile phones."
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