Home / World Business
Tue, May 09, 2006 - Page 10 News List

Beatles' Apple loses to Job's Apple

MUSIC MATTERS The judge ruled that the computer company had not breached a 1991 agreement and has the right to use its logo for its iTunes Music Store

AP , LONDON

An apple is placed on a turntable against a background image of the Beatles in London, in this file photo from last month. The Beatles' music company Apple Corps lost its long-running trademark battle with Apple Computer in a High Court ruling yesterday.

PHOTO: AFP

Apple Computer Inc is entitled to use the apple logo on its iTunes Music Store, a judge ruled yesterday, rejecting a suit filed by Apple Corps Ltd, the guardian of the Beatles' commercial interests.

Apple Corps, which contended that the US company had broken a 1991 agreement in which each agreed not to enter into the other's field of business, said it would appeal.

Judge Edward Mann ruled that Apple Computer used the fruit logo in association with the store, not the music, and thus did not breach the agreement.

"I conclude that the use of the apple logo ... does not suggest a relevant connection with the creative work," Mann said in his written judgment. "I think that the use of the apple logo is a fair and reasonable use of the mark in connection with the service, which does not go further and unfairly or unreasonably suggest an additional association with the creative works themselves."

Neil Aspinall, manager of Apple Corps, said the ruling would be appealed.

"We felt that during the course of the trial we clearly demonstrated just how extensively Apple Computer has broken the agreement," Aspinall said in a statement.

Mann refused Apple Computer's application for an immediate interim payment of ?1.5 million (US$2.8 million) from Apple Corps toward its legal costs, pending further hearings. Apple Corps faces a similar bill for its own legal expenses.

Lawyers for US-based Apple Computer had argued that it was conducting its business legally and that music lovers are smart enough to tell the difference between the logos.

Apple Corps uses a shiny green apple as its logo, while Apple Computer has a cartoon-like apple with a neat bite taken out.

Lawyers for each side tussled during the hearing over advertisements for iTunes featuring musical acts U2, Eminem and Coldplay, using the logo. The judge confessed early on that he owned an iPod.

The 1991 agreement ended previous lengthy litigation over the logo. Apple Computer told the court that it paid the Fab Four's company US$26.5 million as part of the 1991 out-of-court settlement, and in return had received "a considerably expanded field of use." The terms of the deal were kept confidential at the time.

Apple Corps was started by the Beatles in 1968 and is still owned by Paul McCartney, Ringo Starr, the widow of John Lennon and the estate of George Harrison.

California-based Apple Computer was formed in 1976, when college dropouts Steve Jobs and Steve Wozniak filed partnership papers on April Fools' Day.

Their ubiquitous iPods first came out in October 2001 and the iTunes music store opened for business in the US in April 2003; it is now available across Europe, in Australia, Japan and Canada.

This story has been viewed 1971 times.
TOP top