He issued the "sell" rating in March, in part because he wanted evidence it would move away from its dotcom advertising base. He now expects advertising to account for about 79 percent of revenue this year and 70 percent in 2002.
Among the 20 analysts who rate Yahoo a "hold" are Merrill Lynch & Co's Henry Blodget and UBS Warburg's Christopher Dixon, according to Bloomberg data.
Eight analysts, including Morgan Stanley Dean Witter's Mary Meeker and Lehman Brothers' Holly Becker, rate Yahoo shares "buy." The remaining five rate Yahoo "sell."



