Mon, Nov 02, 2009 - Page 7 News List

FEATURE : Bob Marley’s family seeks to preserve singer’s legacy

BRAND ICONInstead of targeting street vendors, the family is creating a new line of products, dubbed ‘House of Marley’ and will tightly monitor the new trademark

AP , KINGSTON

Most of Marley’s heirs are also musicians, including his widow, Rita, and son Ziggy, who won four Grammys with the Melody Makers, a band that included another son, Stephen, and daughters Sharon and Cedella. Son Damian has won three Grammys.

The family says it cares less about moving merchandise than about preserving the patriarch’s legacy in such efforts as the Marley organic coffee farm, whose product is dried, roasted and packaged in bags emblazoned with song titles such as One Love and Mystic Morning.

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