Tue, Jan 08, 2013 - Page 5 News List

Hotel sees business pick up following military redesign

Staff writer, with CNA

Business has picked up for a Taipei hotel since it redesigned some of its rooms to reflect a military theme, its project manager said.

Since July 2011 when the 206-room Taipei Hero House (台北國軍英雄館) refurbished six of its rooms with a military theme, occupancy of the rooms has increased from 40 percent to between 80 and 90 percent, project manager Yang Wen-fu (楊文福) said.

The rooms are designed to allow guests to feel like they are living in army accommodation, Yang said.

For example, the walls and cabinets are painted green with camouflage patterns and there are photographs of Taiwan’s troops on the walls.

The theme is carried over into the hallway, which is designed to look like the military tunnels on Kinmen and Matsu.

Taipei Hero House, previously known for its no-frills accommodation at modest prices, embarked on redecoration two years ago in an effort to improve business.

“The revamp was aimed at creating our own unique style,” said Yang, whose idea it was to introduce the military theme.

For veterans, this type of accommodation can help bring back fond memories of the time they spent in the military, he said.

This view was confirmed by a retired military official surnamed Liao (廖) in an interview with a local television station.

The rooms served as a reminder of “our deepest memories,” Liao said.

About 80 percent of the bookings at the hotel in Taipei’s busy Zhongzheng District (中正) are by military personnel and veterans, Yang said.

The feedback on the hotel’s Web site indicates that visitors who have stayed there would like to see more rooms of a similar type, Yang said.

In light of the popularity of the army theme, Yang said he is planning to redesign other rooms in the hotel to reflect navy and air force accommodations.

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