Thu, Oct 13, 2011 - Page 2 News List

Short films promoting English services win awards

Staff Writer, with CNA

A teacher from Yinpei Junior High School in Nantou County named Wu Cheng-han, second left, holds a check after winning third prize in a film competition held by the Research, Development and Evaluation Commission promoting its “English Services Emblem.”

Photo: Lo Pei-der, Taipei Times

Three short films won government awards yesterday for their role in helping to promote a friendly English-language environment for foreign nationals.

The winning films were chosen from 11 entries in a competition held by the Research, Development and Evaluation Commission (RDEC).

The competition was aimed at promoting the “English Services Emblem,” which is a label given to various establishments that offer high quality English--language services.

The films, which were shown at the award ceremony in Taipei, focused on the difficulties encountered by foreign nationals in Taiwan who cannot speak Chinese and the help an English service establishment can offer in such circumstances.

The top prize of NT$15,000 went to Albert Chiu (丘靈福), director of the Media Center at Chia-yi Christian Hospital (CYCH) in southern Taiwan.

His film clip, set to rap music, showed a native English speaker having difficulty obtaining medical help until he finds CYCH, which provides premium English services.

“We also wanted to depict the lively culture at our hospital through the use of a humorous approach in the film,” Chiu said.

A team of four Hualien-based Buddhist Compassion Relief Tzu Chi Foundation University students won the second prize of NT$10,000, while a teacher at Yinpei Junior High School in Nantou County won the third prize of NT$5,000.

The third-place clip was based on the experiences of American called James Miller, an English teacher at the school who struggled during his first two months in Taiwan because of his limited ability to speak Chinese.

One of his problems was his inability to catch a bus to take him to school.

“I think the label is necessary,” Miller said.

With the label, foreigners who cannot speak Chinese will know where to go to obtain what they need, he added.

The commission launched the “English Services Emblem” in 2007 as part of its efforts to improve and promote Taiwan’s English-language services in areas such as shopping, accommodation, food and beverages, tourism, medical assistance and transportation.

To date, about 4,000 establishments around the country have obtained the “English Services Emblem” label.

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