Tue, Dec 31, 2013 - Page 18 News List

Tour to bring UK cash, cachet

HUGE ENTHUSIASM:British Cycling is seen as almost unique among sports governing bodies in marrying success, including Olympic gold medals, with increased participation

The Guardian, LONDON

He said there was huge enthusiasm for the event and that the vehicle created to organize it would shortly begin the task of recruiting up to 10,000 volunteers to marshal the route. He said the spirit of the volunteers at the London Olympics last year showed the level of enthusiasm among Britons for getting involved in big sporting events.

Many cycling clubs and charity organizations have already arranged to ride portions of the course, Walker said.

“The first six months of next year will be all about the Tour de France,” he predicted.

The Yorkshire bid, backed by the local tourism authority, beat rival pitches from Edinburgh, Scotland, and Florence, Italy, to host the opening stages of the Tour de France.

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