Sat, Aug 03, 2013 - Page 18 News List

Return of the Cosmos sets off Big Apple soccer war


The legendary New York Cosmos return to competitive action for the first time in nearly three decades today, throwing down the gauntlet in a new US soccer war.

The side that set the soccer world alight when it boasted the likes of Pele, Franz Beckenbauer and Johan Neeskens is making a more humble bid to get back into the sporting limelight this time.

A Cosmos team featuring World Cup heros Pele and Beckenbauer once drew 77,691 people — a record for a North American club game — to a 1977 playoff clash against the Fort Lauderdale Strikers. In a twist of fate, the Strikers will again be the opponents today, and Pele is in town and says he feels “emotional” about the Cosmos’ return, but this time a crowd of 10,000 at the Hofstra University Stadium in the suburbs of New York would be considered a good start by Seamus O’Brien, who is masterminding the Cosmos’ rise from the ashes.

The Cosmos chairman was founder of Singapore-based World Sports Group, a major sports promotion firm behind soccer, golf and cricket events across Asia.

O’Brien admitted he broke his own rules when he agreed in 2011 to pick up the Cosmos challenge.

“I have always said that if anybody ever hears that I am going to buy a sports team, take me outside, whip me, beat me, threaten to shoot me, bring me back in and say: ‘Do you want to think about that again,’” he said.

The Cosmos had been defunct since 1984 when the old North American Soccer League collapsed. They have been at the center of a series of financial soap-opera bids to get the team running again, but O’Brien agreed and the Cosmos will be playing again in the reborn North American Soccer League, which currently lives in the shadow of Major League Soccer (MLS), the headline US championship.

The chairman says he has a five-to-10-year plan to make the Cosmos successful, but do not expect immediate miracles.

“We have 28 guys, who three months ago had never met each other,” O’Brien said.

Coach Giovanni Savarese “has got what it takes, and he’s got a budget and he is assembling a team,” he said.

Savarese said the Cosmos signed their first player, Carlos Mendes, in December last year.

“Right now we are very satisfied. It is a group of players that understand very well the history of the club and they are committed to the first match,” Savarese said.

However, O’Brien insists that he and Saudi Arabian partner Mohiedin Kamel are not injecting US$100 million into the Cosmos for “an ego trip.”

“Are we going to throw stupid money at stuff? No, absolutely not. Will we push the boat out if we think it is going to help our business at the right time? Absolutely yes. We are not interested in losing hundreds of millions in a sort of vanity chase to win something,” O’Brien said.

Today, Pele will be Cosmos honorary president, but on the pitch the Cosmos star draw will be Marcos Senna, now 37, who played for Spain in the 2006 World Cup finals.

Savarese’s cosmopolitan squad also includes Satoru Kasiwase, 20, the youngest Japanese player to sign for a US team.

Kasiwase said he expected to be away from his country for a one-month loan, but Shimizu S-Pulse have extended to one year.

O’Brien acknowledges that New York is a “the toughest” city in the world to get the entertainment dollar out of a public that has eight professional sports teams to choose from.

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