Subway given sandwich course in measuring feet and inches 賽百味被上了一堂三明治尺寸測量課

Thu, Apr 18, 2013 - Page 10

The US fast-food chain Subway got caught up in an online furor after an Australian teenager measured his “footlong” Subway sandwich and found that it was an inch (2.54cm) short.

Matt Corby’s photo of the sandwich next to a tape measure attracted hundreds of thousands of likes and hundreds more comments when he posted it on Subway’s Facebook fanpage.

In response, Subway Australia said the “Subway Footlong” was a registered trademark “as a descriptive name for the sub sold in Subway restaurants and not intended to be a measurement of length.”

Angry sandwich fans quickly took to the Internet to knock the company’s response.

“I refuse to eat at restaurants where I need to bring a measuring tape to choose my bread,” said one netizen, while another made the case for the necessity of that extra inch, “An inch or two can mean a big difference ... if the Titanic had missed the iceberg by an inch or two it wouldn’t have sunk.”

(Reuters)

在一名澳洲青少年測量他的「呎長」賽百味三明治、並發現少了一吋(二點五四公分)長後,美國速食連鎖店賽百味捲入網路怒潮。

麥特‧寇比的三明治旁放著捲尺的照片,吸引成千上萬人按讚;當他把這張照片貼到賽百味的臉書粉絲專頁後,還有更多人回覆。

澳洲賽百味對此回應說,「賽百味呎長」只是一個登記商標,用來形容在賽百味餐廳所販賣的潛艇堡三明治,而非意指(三明治的)長度尺寸。

憤怒的三明治粉絲馬上上網反擊該公司的回應。

「我拒絕在我得自備捲尺來選麵包的餐廳吃東西,」一位網友說;而另一位則提出(麵包)必須多一吋的充分理由:「一吋或兩吋的差別可大了…要是差個一或兩吋,鐵達尼號就能避開冰山,不會沉沒了。」

(路透/翻譯:張沛元)