As the American waistline continues its spread, fitness is shaping up as one of the hottest careers of this tepid economic recovery.
Employment of fitness trainers and instructors is expected to grow by a brisk 24 percent in the decade to 2020, according to the US Bureau of Labor Statistics, as businesses, health professionals and insurance companies take sharper aim at the sedentary lifestyle.
“Helping individuals be more active is important and fitness professionals can be at the center of that,” said Cedric Bryant, chief science officer of the American Council on Exercise (ACE), which has certified more than 50,000 fitness professionals.
Obesity rates have sky-rocketed in the last 20 years. More than one third of adults in the US are obese, according to the US Centers for Disease Control and Prevention.
Bryant said the health crisis is strongly linked to the lifestyle choices that fitness professionals, such as personal trainers and group fitness instructors, address.