Fri, Dec 28, 2018 - Page 15 News List

‘World Cup’ tops global searches for 2018
全球年度搜尋關鍵字 「世足賽」奪冠

French Office in Taipei Director Benoit Guidee, third right, and supporters of the French team wave French flags on Ketagalan Boulevard in Taipei as France wins the FIFA World Cup championship on July 16, Taiwan time.

Photo: CNA

Thanks to the football fever in June and July, the term “World Cup” topped the list of most-used key words in Google Search in Taiwan for 2018, followed by Chinese costume drama “Story of Yanxi Palace,” “earthquake,” “sports lottery” and “Central Election Commission,” said Google Taiwan.

The term “World Cup” also topped the chart globally, followed by “Avicii,” the late Swedish DJ, “Mac Miller,” the late US rapper, and “Stan Lee,” the late former Marvel Comics chairman — all three passed away this year. Superhero film “Black Panther” came fifth.

Meanwhile, “skr” has been chosen as the English Word of the Year in Taiwan by English professors at Soochow University. The word “skr,” often spelled “skrr” or “skrt,” is originally the sound of a car’s wheels accelerating away and also an onomatopoeia “used to indicate one’s approval,” according to Green’s Dictionary of Slang. The term went viral after being used repeatedly by singer Kris Wu on online show “The Rap of China.”

(Eddy Chang, Taipei Times)





1. key word phr.


(guan1 jian4 zi4)

2. search n.

搜尋(sou1 xun2)

3. superhero n.


(chao1 ji2 ying1 xiong2)

4. onomatopoeia n.


(ni3 sheng1 ci2)

5. slang n.

俚語 (li2 yu3)

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