Tue, Jul 10, 2018 - Page 14 News List

Trade war or not, China Inc already reining in American brands
無論有無貿易戰 中國公司早已壓制美國品牌



Follow Up

Reading Comprehension


English soap and candle maker William Colgate established the William Colgate & Company in 1906 in New York after emigrating to the US. The company initially produced cakes of soap. On Colgate’s death in 1857, the company was reorganized and renamed Colgate & Company under the management of Colgate’s son, Samuel Colgate. Colgate Toothpaste, intially sold in glass jars, was released in 1873. In 1896 the company released the world’s first toothpaste in a tube, called Colgate Ribbon Dental Cream.

Another American company, the B.J. Johnson Company, began producing a soap made entirely of palm oil and olive oil in 1898. The soap was a runaway success, so much so that the company renamed itself Palmolive after its star product. Palmolive merged with another soap company, the Peet Brothers, and then purchased the Colgate Company in 1928 to become Colgate-Palmolive.

Did you know?

The world’s oldest-known formula for toothpaste was invented by the ancient Egyptians in 4 AD over 1,500 years before Colgate began marketing its toothpaste. Egyptian toothpaste was comprised of crushed rock salt, mint, dried iris flower and pepper, which were combined to create a cleaning powder surprisingly similar to today’s modern toothpastes. When the powder is mixed with saliva in the mouth it turns into a paste, and this is how ancient Egyptians used to clean their gnashers.

“You can’t put the toothpaste back in the tube” is a popular English saying. It means a situation has already happened and cannot be reversed.

(Edward Jones, Taipei Times)

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