Thu, Apr 24, 2014 - Page 10 News List

New York Times CEO says Chinese language site under review
紐約時報執行長:正檢討紐時中文網存續

New York Times Co CEO Mark Thompson poses for a photo in New York on Nov. 26 last year.
紐約時報公司執行長馬克‧湯普森去年十一月二十六日在紐約的留影。

Photo: Reuters
照片:路透

New York Times Co CEO Mark Thompson said the publisher is going to keep all its money losing operations under review — including those in China.

The New York Times Chinese-language Web site has been blocked in China ever since it published an article in October 2012 about the family wealth of Wen Jiabao, the former premier.

“The fact that we can’t be seen officially inside China means the revenue is not as large as we would have wished it to have been,” he said.

“If it’s a loss-making operation, they are all under constant review.”

The Chinese site’s struggles are one of several hurdles Thompson faces a little more than a year after he became CEO. He was director-general of the BBC from 2004 to 2012.

Like other media organizations, the newspaper faces unprecedented challenges because of declining advertising revenue and print readership.

Many news companies, including the New York Times Co, are hoping to tap new revenue streams in foreign markets including Asia. The newspaper last month renamed its overseas publication — the International Herald Tribune — to the International New York Times as part of the drive for global growth.

(Reuters)

紐約時報公司執行長馬克‧湯普森說,公司將檢討所有虧損營運項目--包含在中國的事業。

自二零一二年十月刊登關於前總理溫家寶家族財富的文章後,《紐時》中文網在中國已遭封鎖。

「在中國內部,我們不能被正式瀏覽的現況,意味著營收並不如我們預期來得多」,他說。

「若這是個虧損的營運項目,它們都會持續受到檢討。」

湯普森接任執行長一年多一點以來,所面對的其中一個障礙即是該中文網站的營運問題。他曾在二零零四至二零一二年擔任英國廣播公司總裁。

就像其他媒體組織,報業因為廣告營收和印刷品讀者數量的下降,遭逢前所未有的挑戰。

許多新公司,包括《紐約時報》,正寄望在包含亞洲在內的外國市場找到新的營收動力來源。該報紙上月將其海外出版事業--《國際前鋒論壇報》--重新命名為國際紐約時報,作為促進全球成長的一環。

(路透/翻譯)

TODAY’S WORDS
今日單字

1. constant adj.

持續的;固定的 (chi2 xu4 de5; gu4 ding4 de5)

例: The machinery requires constant maintenance.

(這個機器需要經常保養維修。)

2. director-general n.

總裁 (zong3 cai2)

例: He became the director-general of the BBC last year.

(他去年成為英國國家廣播公司的總裁。)

3. tap v.

開發;旋開 (kai1 fa1; xuan2 kai1)

例: The government is tapping other revenue resources to make up the deficit.

(政府開闢其他稅收來源來彌補赤字。)


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