Mon, Feb 27, 2012 - Page 15 News List

French baguettes from a vending machine

A man holds a baguette on a street in Malaga, Spain on Feb. 3.

Photo: Reuters

France is the home of the baguette, but just try getting a fresh one in the evening, or on a holiday, or even in August, when many of the country’s 33,000 bakeries are closed.

Jean-Louis Hecht thinks he has the answer.

The baker from northeast France has rolled out a 24-hour automated baguette dispenser, promising warm bread for hungry night owls, shift workers or anyone else who did not have time to pick one up during their bakery’s opening hours.

“This is the bakery of tomorrow,” proclaimed Hecht, who foresees expansion in Paris, around Europe and even the US. “If other bakers don’t want to enter the niche, they’re going to get decimated.”

For now, though, that is a lot of talk.

He is only operating two machines — one in Paris, another in the town of Hombourg-Haut in northeastern France — each next to his own bake shops. The vending machines take partially precooked loaves, bake them up and deliver them steaming within seconds to customers, all for one euro (NT$39).










1. roll out v. phr.

推出 (tui1 chu1)

例: The provider plans to roll out its new Internet access service next week.


2. night owl n. phr.

夜貓子 (yeh4 mao1 zi5)

例: My brother is a night owl and usually plays video games until 5am.


3. vending machine n. phr.

自動販賣機 (zi4 dong4 fan4 mai4 ji1)

例: If you want some bottled water, there is a vending machine in the building.


This story has been viewed 2686 times.

Comments will be moderated. Remarks containing abusive and obscene language, personal attacks of any kind or promotion will be removed and the user banned.

TOP top